Brand Manager (Food)

This role offers the chance to take ownership of a strategic brand portfolio and play a key role in shaping its future growth. Working closely with cross-functional teams and external partners, you will lead brand planning, innovation initiatives, portfolio optimisation, and commercial execution while influencing key business decisions and delivering measurable results.

• Lead the development and execution of brand growth strategies to drive market share and profitability.
• Identify consumer insights, market trends, and growth opportunities to unlock new revenue streams.
• Manage and optimise product portfolios by evaluating performance, profitability, and growth potential.
• Develop and deliver innovation roadmaps, including new product launch strategies and pipeline planning.
• Drive successful product launches through close collaboration with sales, trade marketing, supply chain, and product development teams.
• Deliver commercial objectives including sales growth, volume targets, and profitability goals.
• Manage marketing investments and budgets with a strong focus on return on investment and financial discipline.
• Build strong partnerships with creative, media, and activation agencies to deliver impactful campaigns.
• Analyse business performance and market dynamics to support data-driven decision making.
• Collaborate across multiple business functions to ensure alignment and successful execution of strategic initiatives.
• Monitor brand health metrics and implement action plans to strengthen consumer preference and engagement.
• Champion continuous improvement and best practices in brand management and innovation.

• Minimum 4 years of experience within FMCG, consumer goods, retail, or other consumer-focused industries.
• Proven experience in brand management, category management, or commercial marketing roles.
• Strong portfolio management and product innovation experience.
• Demonstrated success in launching and managing new products.
• Solid understanding of digital marketing, media planning, and consumer engagement principles.
• Strong commercial acumen with experience managing budgets, financial performance, and P&L responsibilities.
• Ability to influence and lead cross-functional teams and external partners.
• Highly analytical with strong problem-solving and decision-making skills.
• Self-motivated, proactive, and comfortable working in a fast-paced environment.
• Excellent stakeholder management, communication, and collaboration abilities.

Our client is a globally recognised consumer products company with a strong portfolio of market-leading brands enjoyed by consumers around the world. With a reputation for innovation, quality, and continuous growth, the organisation remains committed to building brands that resonate with customers and create long-term value.

The business fosters a collaborative and inclusive culture where employees are encouraged to challenge convention, develop their skills, and contribute meaningfully to business success. Teamwork, integrity, and consumer-centric thinking are at the heart of everything they do.

• Opportunity to join a globally recognised leader within the consumer goods industry.
• Exposure to high-profile brands and strategic business initiatives.
• A collaborative, inclusive, and innovation-driven workplace culture.
• Strong career development opportunities, training, and professional growth.
• Cross-functional exposure across commercial, marketing, innovation, and operations teams.
• The chance to make a visible impact on brand performance and business success.
• Supportive leadership and the opportunity to work alongside experienced industry professionals.
• A purpose-driven organisation committed to ethical business practices and community impact.