Brand Marketing Officer- URGENT Hiring

Key Responsibilities

• Support the execution of brand strategies and annual marketing plans.
• Assist in developing and coordinating integrated marketing campaigns across online and offline channels.
• Ensure consistent application of brand guidelines across all marketing materials and touchpoints.
• E-Commerce Marketing (Lazada, Shopee, TikTok & Other Platforms)
• Assist in conceptualizing, planning, and executing e-commerce marketing promotions and campaigns aligned with brand objectives and commercial targets.
• Coordinate content creation, posting, and optimization for e-commerce platforms including Lazada, Shopee, TikTok Shop, and other relevant marketplaces.
• Support the execution of platform-led campaigns such as mega sale events, flash sales, bundles, vouchers, and brand days.
• Assist in managing product listings, banners, brand stores, and campaign assets to ensure accuracy and brand consistency.
• Support paid media activities including content boosting, platform ads, and basic performance monitoring.
• Utilize platform marketing tools (e.g., ads manager, vouchers, coins, affiliate programs, livestream support) to drive traffic and conversions.
• Track e-commerce performance metrics and support reporting on sales, traffic, and campaign effectiveness.

• Support social media content planning, posting, and engagement across brand channels.
• Coordinate with agencies or internal teams for content development and execution.
• Monitor social media performance and assist in generating insights and reports.

• Assist in planning and executing brand activations, promotions, and consumer engagement activities.
• Coordinate logistics, timelines, and materials with vendors and internal stakeholders.
• Support post-activity evaluations and reporting.

• Support PR initiatives including product launches, media placements, and influencer collaborations.
• Coordinate with PR agencies and manage product sampling as needed.
• Track and report PR coverage and campaign results.

• Coordinate with sales, supply chain, and operations teams to ensure inventory availability for marketing, promotional, and e-commerce activities.
• Support forecasting and tracking of promotional and campaign stock requirements.
• Assist in monitoring inventory levels to minimize stock-outs or overstock situations related to marketing initiatives.

• Assist in monitoring campaign timelines, budgets, and deliverables.
• Prepare regular reports on brand, digital, and e-commerce performance.
• Support data analysis to generate insights and recommendations for optimization.

• Bachelor’s degree in Marketing, Business, Communications, or a related field.
• 1–3 years of experience in brand marketing, e-commerce, digital marketing, or business development, preferably within FMCG or consumer goods.
• Prior experience in business development, including exposure to commercial planning, partnerships, account coordination, or sales support, is an advantage.
• Familiarity with e-commerce platforms such as Lazada, Shopee, TikTok Shop, and other digital marketplaces.
• Basic understanding of digital marketing, promotional planning, and campaign execution.
• Experience working with cross-functional teams, agencies, or platform partners is a plus
• Able to drive a four vehicle is a plus

• Strong organizational and project management skills.
• Creative thinking with strong attention to detail.
• Ability to manage multiple projects in a fast-paced environment.
• Good communication and stakeholder management skills.
• Analytical mindset with the ability to interpret marketing and e-commerce data.
• Proficiency in Microsoft Office; familiarity with e-commerce dashboards, ads managers, and digital marketing tools is a plus.
• Personal Attributes
• Proactive and hands-on.
• Results-driven with a strong interest in e-commerce and digital marketing.
• Collaborative team player with a positive attitude.
• Willingness to learn and adapt in a dynamic environment.