Performance and Digital Marketing Expert
At Globe, our goal is to create a wonderful world for our people, business, and nation. By uniting people of passion who believe they can make a difference, we are confident that we can achieve this goal. Job Description Develop and run innovative, efficient & effective digital marketing strategies for campaigns which will generate campaign traffic, leads & revenues (as needed by the business) DUTIES AND RESPONSIBILITIES: Build and manage acquisition campaigns across various digital channels including social, website, and display to drive revenue and increase ROI.
Analyze and optimize campaign performance based on data-driven insights and strategy using quantitative analysis. Identify marketing performance issues and pinpoint the root cause analysis with the help of analytics tools such as Google Analytics, Facebook Analytics, etc.Effectively strategize creative needs in all digital campaigns, in different forms such as static, video, write-ups Understand new and relevant KPI metrics requirements for performance management and optimization purposes.
Work with creative and marketing teams to test strategies and innovation. Identify digital activities that will generate acquisitions and brand lift with the likes of influencer marketing, social amplifiers, etc REQUIREMENTS: 3-5 years in digital marketing, paid media, social media, performance marketing and SEM Expertise in digital marketing strategies and media planning Strong knowledge of SEO , PPC, and social media Proficiency in data and web analytics tools (e.g google analytics) Ability to create and manage content for various digital platforms Graduate of a Bachelor's Degree Equal Opportunity Employer Globe’s hiring process promotes equal opportunity to applicants, Any form of discrimination is not tolerated throughout the entire employee lifecycle, including the hiring process such as in posting vacancies, selecting, and interviewing applicants.Globe’s Diversity, Equity and Inclusion Policy Commitment can be accessed here
Make Your Passion Part of
Your Profession. Attracting the best and brightest Talents is pivotal to our success. If you are ready to share our purpose of Creating a Globe of
Good, explore opportunities with us. Globe Telecom, Inc. (Globe) is the leading Telecommunications company in the Philippines and the purveyor of the Filipino digital lifestyle. We provide cellular, broadband and mobile data services by focusing on enriching our content offerings amid customers' growing preference for multimedia platforms across multiple screens and devices.
We want to enrich lives through communications by simplifying technology, so that we bring customers closer to what matters most. Globe was also recognized as one of the Top companies to work for in Asia by Asia Corporate Excellence & Sustainability (ACES) Awards and Best Employer in the Telco category by Stevie’s
New York. Our principal shareholders are Ayala Corp. and Singtel, both industry leaders in their respective countries and in the region. We are also a member of Bridge Alliance, Asia Pacific's leading mobile alliance of 36 mobile carriers.
Purpose In everything we do, we treat people right to create a Globe of Good.
Vision We see a Philippines where families' dreams come true, businesses flourish, and the nation is admired. Mission
We create wonderful experiences for people to have choices, overcome challenges, and discover new ways to enjoy life.