Global Digital Marketing Manager

• Reports directly to the Regional Business Development Manager, ensuring transparency and alignment with regional business strategies
• Defines and creates marketing strategies that are specific to regional needs, ensuring they align with the Company’s overall objectives
• Manages the local marketing team, providing guidance, and support to execute marketing strategies effectively. This includes setting clear goals, monitoring performance, and fostering a collaborative team environment
• Develops and implements demand and lead-generation and brand awareness marketing plans, including the rollout of strategic marketing campaigns. Evaluates the success of these campaigns against predefined KPIs to measure effectiveness and adjust strategies as necessary
• Assists the Marketing and Business Development functions in conducting market research during the new region penetration stage, taking into account each country’s ethics, culture, customs, etc.
• Provides support for marketing events and exhibitions as required, ensuring a consistent and powerful brand presence
• Works closely with the headquarters' Chief Marketing Officer (CMO) to discuss and establish yearly marketing plans, ensuring regional strategies complement global marketing objectives
• Assists in ongoing marketing activities, supporting both the marketing team and other regional teams as necessary. Handles relevant delegated projects efficiently
• Stays current with local and global marketing trends, especially in motion graphics, to ensure our marketing efforts are cutting-edge and effective
• Ensures all marketing activities adhere to corporate brand guidelines, maintaining brand integrity across all regions
• Performs any other related tasks as assigned by the Business Development Manager and/or Group Chief Marketing Officer Qualifications

Qualifications:

• Degree in Marketing, Advertising, Communications, or a related field
• At least 5 years of experience in a similar role, with a proven track record in

• Solid knowledge of marketing analytics, metrics, and digital marketing skills
• Strong project management skills, with the ability to lead multiple projects

• Outstanding communication and interpersonal abilities, with proficiency in

• Highly organized with the ability to multitask and prioritize tasks effectively
• Dynamic, target-oriented, and capable of working in an intellectually stimulating

• Ability to manage, motivate and train the team
• Able to work onsite in Makati