Business development/marketing specialist
Job Description
Posted on 14 May 2025
With over 7,000 professionals across 9 delivery centers in the Philippines, MicroSourcing remains the country’s largest offshoring solutions provider.
Google Ads, Meta + TikTok Paid Specialist, be 100% YOU with MicroSourcing!
A Google Ads, Meta + TikTok Paid Specialist is expected to:Morning Coffee & Brainstorm session with the team – how can we accelerate our campaign performance? How can we get new leads in for our clients? How can we improve ROAS?
Strategy Development: Design, execute, and review innovative digital marketing campaignsMulti-channel Marketing: Mastery in managing & execution
Google Ads: Including Universal App Campaigns, search & display campaigns and conversion tracking
Facebook & Instagram Ads: Conversion-optimised campaigns specifically for leads and also some brand awareness campaigns (TOFU & BOFU
SEO: On-page, off-page, and app store optimization
Email Marketing: Using platforms like Mailchimp & activecampaign
Content Marketing: Especially for promoting blogs, videos, and user testimonials
Affiliate Programs: Building partnerships to enhance brand reac
Analytics and Reporting: In-depth use of Google Analytics, Tag Manager, Facebook Insights, and other related platforms for accurate campaign tracking and refinement
Budget Management: Maximise ROI with a disciplined budgetary approach across all platforms
Trend Analysis: Stay at the cutting edge of digital marketing techniques and technologies
Cross-functional Collaboration: Team up with developers, designers, and other departments for an integrated brand experience.
Qualifications/Requirements
What it takes to be part of our team: Remote work available
A vibrant and genuinely culture-driven workplace
You will always be supported to take risks and be different. We realise you need to fail sometimes in order to succeed well.Full mentorship from our CEO, a progressive and modern marketing leader.
Huge career opportunities and the potential to build your own team
Amazing perks from some of our key clients, which include:- Heavily discounted dental- Free premium subscriptions to Firstbase…- Plenty more
To be successful here, your personality will be: Passionate + creative
You love creating distinctive, bold and unique contentYou're sick of the status quo and like to shake brands & industries up
You want to play a big part in growing a business and you value being in the driver's seat
You are culture driven, you enjoy coming to the office and feeding off your team's energy
You're positive, autonomous, and self-motivated. Basically just have a decent attitude!
TikTok experience is a bonus
Your experience: Proven experience (3+ years) in managing agency digital marketing processes
Hands-on experience with platforms including Google Ads, Facebook Business Manager, Google Play Console, Tag manager, App Store Connect, and SEO tools like SEMrush or Ahrefs.Demonstrated ability in strategising and executing holistic digital campaigns.
Sharp analytical mindset with proficiency in tools such as Google Analytics, SEMrush, and more.
What's in it for you?Competitive Total Rewards (Compensation, HMO, Group Life Insurance, and Performance bonuses)
A very collaborative work culture
Find a balance between work and life that fits you. Do what you do best with MicroSourcing!
For more information, visit https://www.microsourcing.com/- Terms & Conditions apply
Work location
QUEZON CITY, NCR, SECOND DISTRICT
Remarks
No additional remarks
Apply now