Area Sales Representative (Muntinlupa, Paranaque, Las Pinas)

apartmentFirefly Electric & Lighting Corp. placeMuntinlupa scheduleFull-time calendar_month 

About the Role

Location: Muntinlupa, Paranaque, Las Pinas
Role Type: Full-time
Department: Commercial - Sales General Trade

Reporting to: Regional Sales Manager

As an Area Sales Representative (Sales Development Officer- SDO), you will be responsible for growing accounts, increasing market reach, and achieving sales and collection targets within your assigned territory through effective field execution and customer engagement.

Other responsibilities include:

  • Meet sales and collection targets through effective field selling and client negotiations
  • Develop new accounts and revive inactive ones to maximize territory potential
  • Plan and execute coverage, prospecting, merchandising, and promotional activities
  • Maintain accurate documentation and care for company tools and property
  • Build long-term customer relationships and promote FELCO’s values and solutions

To succeed and grow in this role, you will be required to meet the following qualifications:

  • Graduate of Business, Marketing, Economics, or Engineering
  • At least 2 years of sales experience, preferably in field-based roles and from FMCG and related industries
  • Strong communication, negotiation, and relationship-building skills
  • Excellent in time management, lead generation, and territory coverage
  • Collaborative and results-oriented mindset

About FELCO

At Firefly Electric and Lighting Corporation (FELCO), customer satisfaction is a commitment. Our mission is to elevate everyday experiences by providing accessible quality products and solutions that every Filipino deserves.

We started in 2001, introducing innovative lighting and electrical products to the Philippine market. Over the past two decades, we have worked hard to build expertise and deliver quality products, reliable service, and trustworthy solutions through our brands — Firefly, Royu, ECOLum, and Herks.

We also partnered with internationally-recognized brands and products such as Chint, ABB and DCK to provide our valued customers with a diverse range of high-quality products.

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