Marketing Coordinator | Project-Based | WFH | Day Shift | Weekends Off

Owning cross-channel campaign execution in a fast-growing wellness brand

Behind every high-performing digital brand is a strategy that keeps customers coming back. The Marketing Coordinator drives lifecycle marketing and campaign execution that directly influences user retention and experience. Working with a global wellness platform, this role offers long-term career growth with Emapta, delivering a top 1% talent experience through continuous learning, global exposure, and meaningful contributions.

Snapshot

Setup: Permanent Work From Home

• Competitive Salary Package
• Permanent WFH arrangement
• Fixed weekends off
• Salary Advance Program through banking partner (subject to approval)
• Unlimited upskilling through Emapta Academy courses (Want to know more? Visit: https://emapta.com/training-calendar/)
• Free 24/7 access to office gyms (Ortigas and Makati) with fitness trainer
• Exclusive Emapta Lifestyle perks (hotel and restaurant discounts, and more)
• Unlimited employee referral incentives
• Fun engagement activities for employees
• Mentorship and exposure to global leaders and teams
• Career growth opportunities
• Diverse and supportive work environment

• 3 years of experience managing or coordinating social media
• Bachelor's degree in Marketing, Communications, Multimedia Arts, or related field
• Proficiency in social media management tools (Meta Business Suite, Hootsuite, Buffer, Later)
• Strong copywriting, communication, and content creation skills
• Knowledge of analytics tools and social media KPIs
• Basic photo and video editing skills (Canva, Adobe Express, CapCut)
• Organized, detail-oriented, and able to manage multiple campaigns simultaneously

Responsibilities

• Execute winback and re-engagement campaigns across email and lifecycle channels
• Support funnel optimization by identifying drop-off points and improving conversions
• Assist in audience segmentation and customer journey mapping to enhance relevance

• Build, manage, and optimize lifecycle email campaigns using Braze or similar tools
• Maintain campaign workflows, triggers, and automations for accurate delivery
• Collaborate with team members to translate strategy into scalable automated programs

• Coordinate campaign timelines, launches, and stakeholder handoffs
• Ensure campaigns are QA'd, launched on time, and monitored post-launch
• Manage campaign documentation, schedules, and performance summaries

• Monitor campaign metrics including open rates, CTRs, and conversions
• Analyze performance data and provide actionable recommendations
• Support A/B testing initiatives and experimentation efforts

• Assist in developing and refining customer-facing copy across digital platforms
• Manage in-app messaging, notifications, and onboarding content
• Maintain consistent and engaging communication throughout the user journey
• Coordinate marketing copy across app experiences and user touchpoints
• Optimize in-app messaging to improve engagement and usability
• Align messaging with brand voice, marketing strategy, and business goals

• Develop and implement social media content calendars aligned with campaigns
• Create and publish engaging posts, videos, and stories across platforms
• Collaborate with designers and marketing teams for content production
• Manage engagement by responding to comments, messages, and mentions
• Track and report on social media performance metrics
• Research trends and competitor activity to refine content strategy
• Support paid campaigns and influencer collaborations
• Ensure consistent brand voice and visual identity across all channels

About the Client

Designed for real-life lifestyles, our client makes fitness accessible and results-driven, supporting users at every stage of their journey through a seamless, motivating, and user-focused experience.

Join the Top 1% Talent. A better career. A better life.

Collaborate with global teams, build meaningful expertise, and grow in a culture that prioritizes both performance and well-being.

Apply now and experience the difference!