Social Key Account Manager

apartmentSourceo Pte Ltd placeManila calendar_month 

Job Description

Key Responsibilities

Strategic Planning
  • Develop GMV (Gross Merchandise Value) growth roadmaps for clients
  • Plan long-term strategies beyond day-to-day campaign management
Data-Driven Decision Making
  • Analyze sales data, traffic sources, and conversion rates
  • Identify bottlenecks and performance trends
  • Make actionable recommendations for campaign optimization
Commercial Negotiation
  • Negotiate commercial terms, exclusive product bundles, and campaign participation with brand owners
  • Maintain strong client relationships and act as a trusted advisor
Cross-Functional Leadership
  • Collaborate with Operations, Livestream, and Marketing teams
  • Ensure seamless execution of livestream campaigns
Performance Optimization
  • Monitor key performance metrics (ROAS, Click-Through Rate, Average Order Value)
  • Adjust strategies in real-time during livestream events
  • Provide insights for improving engagement and conversion
Campaign Management
  • Oversee execution of livestream campaigns from setup to reporting
  • Coordinate resources across multiple platforms
  • Ensure brand guidelines and client expectations are met
Client Reporting and Insights
  • Deliver clear and actionable post-campaign reports
  • Provide insights to support future campaign strategies
  • Communicate results effectively to stakeholders
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