Senior SEO Specialist
Cebu Full-time
Key Responsibilities
- Technical SEO & Engineering Collaboration
- Site Architecture: Optimizes website technical structures, including URL hierarchy, internal linking frameworks, and XML sitemaps.
- Health & Performance: Monitors and improves crawlability, indexation, and Core Web Vitals (site speed and performance).
- Technical Implementation: Partners with engineering teams to ensure SEO-friendly front-end and back-end rendering (SSR/CSR compatibility) and resolve technical debt at scale.
- On-Page & Semantic Optimization
- On-Site Elements: Manages title tags, meta descriptions, and heading structures for maximum relevance.
- Content Performance: Oversees keyword placement and semantic optimization to enhance user engagement metrics, rankings, and conversion pathways.
- Off-Page Strategy & Authority Building
- Quality Backlinking: Develops and executes off-page strategies focused on high-quality backlink acquisition and strategic media outreach.
- Competitive Analysis: Conducts deep-dive competitor backlink audits to identify and capture high-authority opportunities.
- Content Ecosystem & Traffic Funnel Strategy
- Scalable Infrastructure: Builds and scales content-driven ecosystems designed to capture organic traffic and strategically funnel SEO authority back to the main platform.
- Structured Linking: Implements structured linking to drive measurable improvements in user acquisition and conversion performance.
- Data Analysis & Performance Tracking
- Tool Proficiency: Analyzes performance using Google Analytics (GA4) and Google Search Console.
- Integrations: Implements UTM parameters and tracking pixels to evaluate traffic quality, conversion performance, and ROI.
- Behavioral Analysis: Utilizes user behavior data to identify funnel bottlenecks and optimize the organic user journey.
- Automation & AI-Driven SEO
- Scalability Tools: Leverages automation (e.g., Python-based crawling or data extraction) and programmatic SEO to scale page generation and data handling.
- AI Integration: Utilizes AI tools for advanced data analysis and to support scalable content optimization workflows.
Cebu City
Job Description
Posted on 30 April 2026
Job Summary:We are seeking a dynamic and results-driven Marketing Specialist to develop, execute, and oversee marketing strategies that promote our brand, products, and services. The ideal candidate...
Philippines Light Leather, Inc.Lapu-Lapu, 6 km from Cebu City
JUNIOR E-COMMERCE SPECIALIST
About Us
We are an internationally operating family business with over 70 years of experience in producing premium leather and sheepskin products. Our core segments include fashion, equestrian, and baby products.
Your...
Mandaue, 6 km from Cebu City
Job Description
Posted on 30 April 2026
This job is responsible for all external media of PRG, which includes but is not limited to website management, search engine optimization, Google maps locations, social media and digital marketing, radio...