Creative Marketing Assistant – Real Estate & Lifestyle Brand

Time Zone: Some overlap with US Central Time (2–3 hours/day preferred)

Land Shore Realty is a boutique real estate brokerage based on the Texas Gulf Coast. We specialize in marketing coastal homes, vacation properties, and lifestyle real estate. Our brand reflects a high-touch, elevated coastal experience.

We’re looking for a creative virtual assistant with strong design instincts and real-world content marketing experience who can take our brand to the next level — someone who understands how to create content that resonates with our Client Avatar across multiple platforms, including Instagram, Facebook, LinkedIn, YouTube, Google Business Page, and email.

This is not a short-term gig. We’re looking for someone who wants to grow with us, refine our brand voice, and become a key part of our marketing strategy over time.

Your Responsibilities:

• Design and write posts tailored to each platform (IG, FB, LinkedIn, Google Business Page)
• Customize content by audience and brand tone
• Build and rotate Canva templates that stay aligned with our brand
• Plan post types, captions, stories, and reels around listing life cycle and lifestyle content
• Stay updated with best practices regarding each platform

• Create marketing content for new and active listings
• Draft “Just Listed,” open house, and price change content
• Upload listing videos to YouTube with keyword Optimization
• Write or repackage listing copy into posts and email blurbs

• Assist with formatting and writing monthly newsletters
• Format content visually using our brand style

• Maintain a cohesive visual and written tone across platforms
• Ensure our content reflects a clean, coastal, service-first identity
• Track performance and suggest improvements or ideas

• Strong English writing and editing
• Design experience using Canva or similar tools
• Ability to adapt tone and design by platform and audience
• Organized and thoughtful — you care about both style and strategy
• Comfortable suggesting content cadence and engagement opportunities
• Experience with Google Docs, YouTube, Meta Business Suite, and Mailchimp
• Ability to work independently and meet expectations with minimal handholding
• Experience with any social media scheduling platform

• Experience with real estate or lifestyle brand content
• Basic video editing OR ability to manage the process if outsourced
• Familiarity with Google Business Profile
• SEO
• Experience researching blog topics, keywords, etc.
• Experience with TubeBuddy
• Knowledge using ChatGPT or other AI tools

• Weekly pay via Wise
• Philippine holidays observed
• Performance-based bonuses may be offered
• Paid time off is available for long-term, consistent performance
• Part-time role with potential to grow into full-time
• You’ll take creative ownership — not just follow instructions
• You’ll help shape and refine how our brand is represented online

How to Apply

1. ) A short paragraph introducing yourself and your experience
2. ) 1–2 examples of social posts, reels, branded content you’ve created, or a link to your portfolio
3. ) A short caption you would write for an Instagram post about a beach house for sale (we want to focus more on showcasing how we solve problems for clients without saying it directly and selling the lifestyle of coastal living).
4. ) Include “VA-1.1” in your subject line.
5. ) Let us know if you have any questions for us! We want to ensure we're a good fit for you, too!

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