Lead Generation Specialist

Versa Innovations Corp. is a leading Philippine developer and provider of two-way radio communication systems and solutions, specializing in cutting-edge technology for security, corporate, and public safety industries.

The company pioneers innovative communication products like NetEdge- the first Push-to-Talk (PoC) Radio as a Service (RaaS) in the Philippines, designed to future-proof teams' communication needs without heavy upfront investments. Versa is a trusted partner to premier security agencies and businesses across the country, delivering seamless, scalable communication solutions that grow with their operations.

Overview

We are looking for a proactive and results-driven Lead Generation Specialist to help grow our sales pipeline by identifying, engaging, and qualifying potential customers. This role is ideal for someone who enjoys research, outreach, relationship-building, and working closely with sales and marketing teams in a fast-paced environment.

What You’ll Do

• Research and identify potential customers through LinkedIn, online databases, industry directories, and other prospecting channels
• Build and maintain prospect lists based on industry, company size, geography, and target market
• Conduct market mapping to identify key decision-makers and influencers
• Monitor buying signals, market trends, and business opportunities
• Attend virtual or in-person events, webinars, and conferences for lead sourcing
• Utilize CRM and sales tools to document prospecting activities and maintain accurate records

• Conduct initial outreach through calls, emails, and social platforms
• Perform discovery conversations to understand prospect needs, challenges, and timelines
• Qualify leads using established criteria and assess sales readiness
• Coordinate and schedule qualified meetings for the Sales Team
• Maintain accurate CRM updates and lead tracking
• Nurture leads that are not yet sales-ready for future opportunities
• Collaborate with Sales and Marketing teams to improve lead quality and conversion

• Participate in pipeline and lead review meetings
• Provide feedback on lead sources and outreach effectiveness
• Prepare lead generation reports as needed
• Perform other related duties assigned by management
• Bachelor’s Degree in Business, Marketing, Communications, or related field preferred
• At least 1–3 years of experience in lead generation, sales support, customer engagement, or research roles
• Excellent verbal and written communication skills
• Comfortable with phone-based and online outreach
• Strong research, organizational, and multitasking skills
• Experience using CRM systems and sales tools is an advantage
• Ability to work independently in a fast-paced environment

• Experience with LinkedIn prospecting and lead sourcing tools
• Knowledge of B2B sales processes and qualification frameworks (e.g., BANT)
• Strong attention to detail and data accuracy
• Customer-focused and proactive mindset
• Ability to collaborate with cross-functional and multicultural teams
• Amenable to working onsite and graveyard shift

• Company Christmas gift
• Company events
• Health insurance
• Life insurance
• Opportunities for promotion
• Paid training
• Pay raise
• Promotion to permanent employee

Work Location: On-site