Digital Analytics Consultant (Google Tag Manager)

About this Role

We're seeking a Senior Digital Analytics Consultant to serve as a strategic partner for our clients, leading complex implementations and driving customer growth through advanced analytics solutions.This role combines technical expertise in tag management and analytics with exceptional project management and client relationship skills to deliver measurable value and expand customer partnerships.

Responsibilities:

• Customer Engagement and Support: Serve as a strategic partner to collaborate with customers, identify objectives, develop comprehensive KPI frameworks, and align tailored solutions to meet diverse account needs while driving relationship retention and added value over time through analytics solutions.
• Project Management: Lead complex, multi-project engagements with strategic oversight, showcasing advanced agility and the ability to navigate changing customer priorities seamlessly while mentoring junior team members and defining internal/external roles within projects.
• Customer Communication and Solution Implementation: Operate as both strategic and technical expert in customer communications, managing proactive interactions including training program design, leading regular trainings, and strategic check-ins to ensure ongoing account health and platform utilization.
• Deployment of Solutions with Advanced Complexity: Lead implementation work and training with a strategic focus, managing complex technical issues that require evaluation of multiple factors while building strong relationships with internal and external stakeholders.
• Sales Support and Growth Identification: Proactively identify growth opportunities through comprehensive analysis of customers, their industry, and tech stack, combined with expert understanding of InfoTrust's products and solutions to develop customized growth strategies.

You could be a great fit for the Senior Digital Analytics Consultant if:

• You have 2+ years of experience with tag management systems and Google Analytics & Google Tag Manager
• You possess strong JavaScript experience and understanding of digital marketing analytics
• You have deep knowledge of the digital marketing and advertising industry structure, key stakeholders, and strategic motivators
• You excel at building value-centric client partnerships and have experience with the digital supply chain for marketing analytics
• You demonstrate exceptional communication skills (written and verbal - English) and can build trust with internal stakeholders
• You're collaborative, curious, resourceful, and energized about helping clients optimize their analytics architecture
• You're process-oriented with an empathetic approach to client relationships
• You're flexible and open to the ebbs and flows of consulting vs implementation work
• You align with InfoTrust's core values and have a love of learning

Bonus:

• Experience with Adobe Launch, Adobe Analytics, or Tealium tag management systems
• Experience with consent management platforms (OneTrust, Osano, etc.)
• Experience with server-side implementations in sGTM and/or Tealium EventStream
• Advanced JavaScript and HTML experience

You shouldn't apply if:

• You prefer working in isolation rather than collaborating with diverse teams and stakeholders
• You're not comfortable with the dynamic nature of consulting work where priorities and project scopes can shift
• You're looking for a purely technical role without client-facing responsibilities