Marketing Assistant
Quezon City Full-time
JOB DESCRIPTION
Position Title:
Marketing Assistant
Department:
Marketing
Reports To:
Marketing Manager / Head of Marketing
Job Summary
The Marketing Assistant is responsible for supporting the execution of the company's marketing initiatives by assisting in digital lead generation, campaign coordination, content management, project tracking, and administrative tasks. The role requires a highly organized individual who can manage multiple marketing projects while providing virtual assistance and ensuring timely completion of marketing activities.Candidates with experience in digital marketing, lead generation, and marketing or advertising agencies are highly preferred.
Key Responsibilities
Digital Lead Generation- Research and identify potential leads through various online platforms.
- Build and maintain prospect databases and CRM records.
- Assist in executing lead generation campaigns across digital channels.
- Qualify leads based on established criteria before endorsement to the sales team.
- Monitor lead generation performance and prepare regular reports.
- Assist in planning and implementing digital marketing campaigns.
- Coordinate social media posting schedules and content calendars.
- Support email marketing campaigns and database management.
- Assist in creating marketing materials using Canva or similar design tools.
- Coordinate with internal departments and external vendors regarding marketing activities.
- Track marketing projects from planning to completion.
- Maintain project timelines and ensure deadlines are met.
- Coordinate meetings, prepare agendas, document action items, and monitor deliverables.
- Utilize project management tools such as Trello, Asana, ClickUp, Monday.com, or similar platforms.
- Manage calendars, appointments, and meeting schedules.
- Prepare presentations, reports, and marketing documentation.
- Organize digital files and maintain marketing records.
- Conduct online research related to market trends, competitors, and customer insights.
- Perform other administrative tasks in support of the Marketing Team.
- Monitor campaign performance and generate regular reports.
- Assist in analyzing website, social media, and advertising metrics.
- Recommend improvements based on campaign results and market trends.
- Bachelor's degree in Marketing, Business Administration, Communications, Advertising, or a related field.
- At least 1–2 years of experience in digital marketing, lead generation, or marketing support.
- Experience as a Virtual Assistant supporting marketing or sales functions is an advantage.
- Previous experience in a Marketing Agency or Advertising Agency is highly preferred.
- Knowledge of Digital Lead Generation strategies and online prospecting techniques.
- Familiarity with social media platforms, SEO, email marketing, and paid advertising.
- Experience using CRM systems such as HubSpot, Zoho CRM, Salesforce, or GoHighLevel is an advantage.
- Proficient in Google Workspace and Microsoft Office applications.
- Experience using project management tools such as Trello, Asana, ClickUp, or Monday.com.
- Strong organizational, communication, and time management skills.
- Ability to manage multiple projects simultaneously while meeting deadlines.
- Detail-oriented, proactive, and capable of working independently with minimal supervision.
- Canva or Adobe Creative Suite.
- Basic WordPress or website management.
- Google Analytics and Meta Business Suite.
- Marketing automation platforms.
- Strong copywriting and content creation skills.
- Digital Marketing
- Lead Generation
- Project Coordination
- Organization and Planning
- Communication Skills
- Time Management
- Problem Solving
- Attention to Detail
- Adaptability
- Collaboration
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Key Responsibilities:
• Assist in developing and implementing marketing campaigns for events and projects.
• Support social media content planning, posting, and monitoring.
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Job Description
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Position Summary
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• Create and schedule content for social media platforms.
• Design basic marketing materials using Canva or similar tools.
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