Social Media and Marketing Specialist (LB - 02132025 - PTSMS)

Schedule: EST

Tasks:

• Develop, curate, and manage content for social media platforms, ensuring it aligns with the brand’s voice and objectives. This includes writing posts, creating visuals, and planning campaigns.
• Engage with the brand’s audience by responding to comments, messages, and mentions. Build and nurture relationships with followers to enhance brand loyalty.
• Oversee social media accounts on platforms like Facebook, Instagram, Twitter, LinkedIn, etc., ensuring consistent posting, brand presence, and optimization.
• Monitor and analyze social media performance metrics (engagement, reach, conversions) to gauge the effectiveness of strategies. Generate reports and adjust tactics based on data insights.
• Plan and execute paid and organic social media campaigns, ensuring they reach the target audience effectively and are aligned with the overall marketing goals.
• Implement strategies to increase brand visibility, followers, and engagement across social platforms. This may include collaborations, influencer partnerships, and cross-promotions.
• Manage SEO strategies related to social media and execute paid advertising campaigns, such as Facebook Ads or Google Ads, to drive traffic and conversions.
• Stay updated on industry trends, competitor activities, and best practices in social media and digital marketing to ensure the brand remains competitive and innovative.
• Other tasks as assigned

Requirements:

• Proven experience in social media management and digital marketing.
• Expertise in social media platforms, tools (like Hootsuite, Buffer), and analytics tools.
• Strong English communication and writing skills.
• Knowledge of SEO, SEM, and online advertising.
• Creativity and attention to detail.
• Ability to work independently and manage multiple projects.
• Familiarity with design tools (e.g., Canva, Photoshop) is a plus.
• Data-driven and results-oriented.

This offer from "RippedBoxStation" has been enriched by Jobgether.com and got a 74% flex score.