Marketing Operations Specialist

apartmentCebu Tele-Net Philippines Corporation placeCebu scheduleFull-time calendar_month 

Job Overview

The Marketing Operations Specialist owns the marketing system backbone.

This role ensures data accuracy, process discipline, attribution clarity, and lead governance across the entire funnel.

This is not a content role and not a reporting-only role.
This is a control and reliability role that makes marketing accountable.

This is an on-site setup.

Key Responsibilities
  • Own CRM structure, pipelines and lead lifecycle governance
  • Ensure accurate lead routing, tagging and scoring
  • Maintain marketing automation workflows and campaign tracking
  • Build and validate dashboards and reports
  • Ensure clean attribution across channels and campaigns
  • Support CRM and marketing platform integrations
  • Audit data quality and resolve inconsistencies
  • Provide sales with accurate pipeline visibility
  • Document processes, workflows, and system rules
  • Support compliance and data governance standards
Qualifications
  • Bachelor’s degree in Business, Information Systems, Marketing, or related field
  • 3+ years experience in marketing operations, CRM administration, or marketing analytics
  • Strong CRM and marketing automation experience
  • High attention to detail and strong process discipline
  • Analytical, structured, and systems-oriented mindset
Preferred Experience
  • B2B environment
  • Supporting sales teams
  • Multi-channel marketing systems
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