Account Executive for Social Media

Is the role right for you?

As an Account Manager specializing in Social Media, you will oversee the development, management, and execution of social media strategies across various client accounts, ensuring each campaign meets or exceeds client goals and expectations.

• Client Relationship Management: Act as the main point of contact for clients regarding social media campaigns, defining clear KPIs, strategies, and performance metrics.
• Strategy Development: Collaborate with clients to develop tailored social media strategies that align with their business goals. Ensure strategies are data-driven, innovative, and optimized for each platform.
• Content Oversight: Oversee the content creation process from concept development through to execution. Work closely with clients and internal teams to ensure all projects are completed on time and within budget.
• Client Communication: Maintain and strengthen relationships with clients through regular communication and updates. Address client concerns or issues promptly and professionally.
• Performance Tracking & Reporting: Track and analyze key performance metrics (engagement, reach, etc.). Prepare and deliver weekly and monthly performance reports to clients, providing insights and actionable recommendations for improvements.
• Budget Management: Oversee client budgets for social media campaigns, ensuring resources are allocated efficiently. Monitor campaign performance and spend to ensure strategies are adjusted as needed.
• Industry Trends: Stay up-to-date with the latest trends, tools, and best practices in social media marketing. Proactively recommend new tactics and strategies to enhance client campaigns.
• Collaboration with Internal Teams: Coordinate closely with internal teams and other departments to ensure cohesive execution of social media initiatives that align with broader marketing efforts.

Are you right for the role?

To be successful in this role, you are expected to exhibit both technical skills and personal qualities that align with M2.0’s values and culture. The ideal M2.0 candidate must have:

• Education: Bachelor’s degree in Business Administration, Marketing, Communications, or a related field.
• Experience: 2+ years of experience in account management, social media management, or digital marketing.
• Communication Skills: Excellent written and verbal communication skills, with the ability to engage clients effectively, understand their needs, and deliver tailored social media strategies.
• Analytical Skills: Strong analytical abilities with experience in interpreting social media insights and metrics to assess campaign performance and make data-driven recommendations.
• Organizational Skills: Exceptional organizational skills with the ability to manage multiple client accounts, meet deadlines, and prioritize tasks effectively.
• Collaboration Skills: Strong ability to work with internal teams and ensure social media strategies are executed effectively and cohesively.