Administrative Support VA

Job Summary: We are looking for a highly organized and proactive Admin and Operations VA to support a solo wellness professional with CRM management, outreach, follow-up, and light email marketing tasks. The ideal candidate has a genuine interest in wellness and mental well-being, and brings the organizational discipline and communication warmth needed to manage administrative responsibilities while maintaining a high standard of professionalism across every touchpoint.

Key Responsibilities:

• Maintain and organize the client's Pipedrive CRM, keeping all contacts and records accurate and current; add new connections from conferences, events, and networking activities in a timely manner
• Conduct outreach to potential clients via email and LinkedIn on the client's behalf, drafting messages in the client's authentic, warm, and non-salesy voice; follow up with cold or unresponsive leads to sustain engagement
• Research prospective clients, speaking opportunities, and relevant conferences to support business development; track outreach metrics and submit weekly progress reports aligned with the client's goals
• Proactively identify opportunities to re-engage past contacts or expand the client's professional network
• Help create and send periodic email newsletters; manage contact lists and ensure accurate segmentation; draft wellness-focused content that stays true to the client's tone and messaging
• Manage the client's inbox and surface priority messages for timely attention
• Assist with calendar management and scheduling to ensure the client's time is used as effectively as possible
• Handle ad-hoc administrative tasks as they arise to keep daily operations running smoothly

Mandatory Skills:

• Strong written communication skills with the ability to craft clear, professional, and warmly authentic outreach messages
• Proficiency with CRM tools — hands-on Pipedrive experience is a strong and valued advantage
• Highly organized with the ability to manage multiple concurrent tasks and deadlines without losing quality
• Self-motivated and fully capable of working independently and taking initiative without constant guidance
• Reliable internet connection and a functional, dedicated home office workspace

Preferred Skills:

• Practical experience with email marketing platforms such as Mailchimp or ConvertKit
• A genuine personal interest in wellness, mental health, or personal development
• Prior experience supporting coaches, consultants, or independent professionals in an administrative capacity
• Familiarity with LinkedIn outreach strategies and research for identifying speaking engagements and conference opportunities

Why Join Us: This is a rewarding opportunity to work fully remotely in a flexible and purpose-driven environment. You will play a meaningful role in supporting a wellness-focused business — helping to grow connections, sustain engagement, and keep operations running — while gaining practical experience across outreach, email marketing, CRM management, and business administration in a field that genuinely matters.