Marketing Manager - Mandaue - ref. d64418215

MARKETING MANAGER

JOB SUMMARY

Marketing Manager will be task to create marketing strategies and budgets. Oversee the creation of marketing contents through in-store, online, and offline channels, as well as other tasks essential for the increase in business sales.

• Builds awareness by developing and executing on marketing strategies to meet consumers need and maximize profits.
• Manage internal teams, craft (or oversee) promotional messaging and products, and work to publish or distribute them to the public via media, advertising, and social media.
• Creates, maintains, and conducts analytics reporting across multiple platforms and extract key insights for future campaign development and go-to-market strategies, complete with formal proposals and recommendations on tactics.
• Establishes positioning, identify target audiences, and develop marketing plans with specific objectives across different channels and segments.
• Partners with email, performance marketing and web teams to design, test and evolve lead nurturing tactics.
• Conceptualizes and executes on multi-channel campaigns across the prospect and customer life cycle, ensuring the alignment of communications and messaging across all channels·
• Analyzes market trends and preparing forecasts.
• Oversees branding, advertising and promotional campaigns.
• Gathers, analyzes, interprets and make recommendations based on the metrics provided by the social media website such as facebook, instagram and etc. so that we can determine the cost effectiveness of our investments on advertisements.

Qualifications:

• Candidate must possess at least Bachelor's/College Degree in Business Studies/Administration/Management, Marketing or equivalent.
• At least 3 Year(s) of working experience in the related field is required for this position.
• Creative with wide networks/linkages in the marketing arena
• Required Skill(s): Critical Thinker, Tech Savvy, Problem Solver, Good Communication Skills
• Preferably Assistant Manager/Manager specialized in Marketing/Business Development or equivalent.