Marketing Specialist

Job Details and Summary of Marketing Specialist

Salary: 23,000-25,000

Key Responsibilities:

• Develop, manage, and optimize advertising campaigns on Google Ads, Meta Ads (Facebook/Instagram), and TikTok Ads.
• Plan and execute influencer marketing campaigns to increase brand awareness and engagement.
• Design and implement promotional strategies and campaigns.
• Coordinate with the design team to create compelling posters, banners, and marketing collateral.
• Monitor, analyze, and report on campaign performance to achieve KPIs.
• Stay updated with the latest trends and best practices in digital marketing.

Qualifications:

• Proven experience in managing Google Ads, Meta Ads, and TikTok Ads campaigns.
• Strong understanding of influencer marketing strategies.
• Excellent project management and organizational skills.
• Creative mindset with an eye for design and visual content.
• Ability to analyze data and generate actionable insights.
• Excellent communication and coordination skills.
• Bachelor’s degree in Marketing, Business, or a related field is preferred.
• Prior experience in promotional planning and execution is a plus.

Preferred Skills:

• Experience working with design teams.
• Knowledge of other digital marketing channels and tools.
• Ability to adapt quickly to changing trends and platforms.