Brand Manager - Local FMCG
Makati
Develop and execute brand strategies aligned with business objectives and growth targets
- Lead end-to-end campaign planning, including product launches, promotions, and activations
- Analyze market trends, consumer insights, and competitive activity to identify opportunities
- Partner with sales, trade marketing, and supply chain teams to ensure strong in-market execution
- Manage A&P budgets and ensure efficient allocation of resources to maximize ROI
- Track and evaluate brand performance metrics to drive continuous improvement
- Oversee creative development and ensure brand consistency across all touchpoints
- Manage relationships with external agencies, partners, and stakeholders
Collaborate across teams to drive and influence commercial growth metricsJoin a high-impact role driving brand growth within a dynamic FMCG environment
A successful Brand Manager should have:
- A degree in Marketing, Business Administration, or a related field.
- Proven experience in brand management within the FMCG or consumer goods industry
- Strong analytical and commercial mindset with experience in data-driven decision-making
- Excellent communication and stakeholder management skills
- Demonstrated ability to manage multiple projects and deliver results in a fast-paced environment
- A creative and strategic thinker with a passion for building brands
The organization is a well-established player in the FMCG industry, known for its strong portfolio of consumer brands and commitment to quality and innovation. It offers a fast-paced and collaborative environment focused on driving category growth and delivering value to customers.
- Competitive salary and performance-based incentives
- Opportunity to drive impactful brand initiatives in a leading FMCG environment
- Strong career progression and development opportunities
- Collaborative and high-performing team culture
This is a permanent position based in Makati. If you are passionate about brand building and eager to make an impact in the FMCG space, we encourage you to apply!
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