Social Media Manager

Finance-Forward Storyteller Wanted: Social Media Manager - Philippines Based

Social Media —Hybrid

Summary

Greenpark is seeking a dynamic Social Media Manager to shape the social narrative for our flagship financial project. You’ll blend trend-led creativity with razor-sharp brand safety to build trust, drive campaigns, manage paid media, and keep our always-on channels humming—all within a fast-paced digital agency environment.

About the Role

Embedded in Greenpark’s Social team, you’ll spearhead both always-on and campaign-driven work for our premier banking

From time to time, you’ll also jump onsite to capture live event and activation content.

What You’ll Do

• Define content pillars around audience data / insights, product highlights and community engagement
• Build, own and maintain a cohesive monthly content calendar that balances evergreen financial education with bold campaign launches
• Plan post schedules across all social media platforms and execute daily posting activities, including publishing scheduled content

• Monitor rising conversations across the Philippines to propose agile, culturally resonant content
• Enforce brandsafe protocols and collaborate with compliance to vet all social content
• Adapt posting schedules dynamically based on trending topics and real-time social media opportunities

• Use scheduling tools (e.g., Meta Business Suite) to publish across Facebook, Instagram, LinkedIn and TikTok
• Ensure copy, assets and tagging are accurate—and optimize posting times for peak engagement

• Craft clear, inspiring creative briefs—storyboards, messaging guides and asset specs for internal creative teams
• Work hand

• Liaise with clients to understand content briefs, campaign objectives, and brand requirements
• Proactively suggest new and trending topics to clients, presenting strategic recommendations for content opportunities

• Launch, track and optimize paid social campaigns across Facebook and Instagram

• Manage budget allocation, targeting strategies and creative iterations

• Attend on-ground activations to capture real-time

• Ensure seamless live coverage and timely posting to amplify activation impact

• Produce social media and paid media performance reports, highlighting key metrics and learnings
• Present actionable recommendations to internal teams and clients to continuously improve ROI

• Maintain detailed project plans, asset trackers and stakeholder updates to keep multiple campaigns on schedule
• Pivot swiftly under tight deadlines while maintaining high quality and a calm demeanor

• Agency & Finance Savvy – 3 years+ in a digital agency setting, managing social media for regulated brands
• Trendspotter & Brand Guardian – You identify emerging Philippines conversations and translate them into safe, on-brand content
• Creative Briefing Expert – You write spot

• Paid Media Practitioner – Hands-on experience with META’s social ad platforms, budget management and performance optimization
• Organized & Resilient – You excel at multi-project coordination and stay calm under tight deadlines
• Bilingual Wordsmith – Fluent in English and Tagalog, with a professional yet engaging voice
• BONUS! Relevant Financial Industry Experience:

Prior work on finance, insurance, wealth management or financial education social media projects WILL BE AN ADVANTAGE.

• Agency Impact – Lead social strategy on Greenpark’s most prestigious financial account
• Creative Playground – Experiment with formats, campaigns and paid media in a supportive, innovation-driven environment
• Career Growth – Gain cross-market exposure and mentorship from senior social leaders
• Flexible Work Arrangement – Hybrid setup, with autonomy over your work location, occasional office day and onsite activations
• Competitive Rewards – Attractive salary, benefits and a robust professional development plans

Ready to elevate finance storytelling and drive measurable social growth for a top-tier financial brand?

Apply now and join Greenpark’s league of digital innovators!