Franchise Development Assistant Manager

The Franchise Development Assistant Manager to support the growth and expansion of our franchise network. Responsible for identifying potential franchise partners, assisting in market research and site evaluation, and ensuring a smooth and structured onboarding process for new franchisees.

Key Responsibilities:

• Generate and qualify franchise leads through online inquiries, referrals, and market research
• Communicate with prospective franchisees and provide information on franchise requirements and benefits
• Handle initial inquiries and maintain ongoing communication with potential franchise partners
• Assist in preparing franchise documentation and maintaining accurate CRM records and databases
• Schedule and coordinate meetings, interviews, and presentations with prospects and internal teams
• Conduct market research to identify expansion opportunities, trends, and competitor activity
• Support planning and execution of franchise recruitment events (seminars, trade shows, discovery days)
• Prepare reports on franchise development progress and pipeline performance
• Ensure compliance with franchise regulations, policies, and legal requirements
• Assist in evaluating franchise candidates based on company standards and alignment
• Contribute to franchise development strategies and marketing improvements
• Monitor franchise collection and royalty-related coordination
• Perform other tasks as assigned by the Retail & Franchise Operations Head

Qualifications:

• Bachelor’s degree in Business Administration, Marketing, Entrepreneurship
• Experience in retail/sports retail is an advantage
• Strong communication, negotiation, and presentation skills
• Knowledge of lead generation and market research
• Strong analytical and organizational skills with attention to detail
• Ability to manage multiple tasks in a fast-paced environment
• Strong interpersonal and relationship-building skills
• Proficient in MS Office