Program Design Manager
At Globe, our goal is to create a wonderful world for our people, business, and nation. By uniting people of passion who believe they can make a difference, we are confident that we can achieve this goal. Job Description
The Program Design Manager for Channel Management is responsible for developing and implementing strategies to optimize channel partner relationships and drive revenue growth. This role involves designing programs and initiatives to support channel partners, ensuring alignment with organizational goals and objectives.DUTIES AND RESPONSIBILITIES: Oversee Trade Marketing functions related to one of the following channels: National Sales Affinity
On-Line PTS Stores Retailer Channels Ensures the following are done: A. Leads update / alignment and review to include:
- channel/trade insights
- competitive updates
- Brand offers and Brand Reviews.
- Program Review to cover per channel/sub channel performance
- updated channel profiles and sub channel behavior Correlates available information to ensure creation, implementation of the right program for the right channel /market Provides feedback on market response on program implemented B. Crafts and develops channel initiated promos and Customize Brand initiated programs Creates quarterly promos/programs
- Coordinates with channel heads on strategies for program creation for whole channel implementation or specific sub channel implementation
- Coordinates with the NTMG Brand SPOC on brand led programs for customization and implementation in the sales channels Provides support for all program implementation (documentation - PWP/work plan reco handling / approval; stock allocation; cashiering guidelines, cascade with set guidelines and parameters) Coordinates execution of programs with (the different support groups if necessary and) the channels to ensure alignment with brand and channel strategies /directions C. Traffics and manages channel initiated and brand initiated programs (to avoid duplication efforts, waste of resources, spill-over of programs and ensure full bridging of targets)
- Maintains a consolidated calendar of execution for all sponsored programs/activities D. Leads in the consolidation of the post-analysis report for all promos/programs executed in the channels.
- Identify consumer and channel insights on what worked and areas that need improvement
- Finds opportunities in improving future runs of the program based on best practices and areas for improvement E. Facilitates budget monitoring for channel initiated programs
- Tracks approved budget vs actual expenses vs savings re-allocations
- Ensures timely processing of payment /reimbursements, accruals and savings reporting.
Globe’s Diversity, Equity and Inclusion Policy Commitment can be accessed here
Make Your Passion Part of
Your Profession. Attracting the best and brightest Talents is pivotal to our success. If you are ready to share our purpose of Creating a Globe of
Good, explore opportunities with us. Globe Telecom, Inc. (Globe) is the leading Telecommunications company in the Philippines and the purveyor of the Filipino digital lifestyle. We provide cellular, broadband and mobile data services by focusing on enriching our content offerings amid customers' growing preference for multimedia platforms across multiple screens and devices.
We want to enrich lives through communications by simplifying technology, so that we bring customers closer to what matters most. Globe was also recognized as one of the Top companies to work for in Asia by Asia Corporate Excellence & Sustainability (ACES) Awards and Best Employer in the Telco category by Stevie’s
New York. Our principal shareholders are Ayala Corp. and Singtel, both industry leaders in their respective countries and in the region. We are also a member of Bridge Alliance, Asia Pacific's leading mobile alliance of 36 mobile carriers.
Purpose In everything we do, we treat people right to create a Globe of Good.
Vision We see a Philippines where families' dreams come true, businesses flourish, and the nation is admired. Mission
We create wonderful experiences for people to have choices, overcome challenges, and discover new ways to enjoy life.