Media Supervisor (Marketing)

Job Description:

• Strategic Leadership: Lead media planning, buying, and implementation for major campaigns across various platforms (TV, Digital, OOH, etc.) to meet business objectives and KPIs.
• Campaign Integration: Collaborate with core brand and marketing teams to integrate best in-class media solutions into brand strategies and create a seamless execution plan across platforms.
• Creative Execution: Develop innovative media strategies that leverage cutting-edge digital tools to amplify campaign impact. Ensure media solutions are aligned with consumer insights and brand goals.
• Performance Analysis: Report on key campaign metrics, offering strategic insights and recommendations for optimization. Use data to inform campaign decisions and identify growth opportunities.
• Media Optimization: Constantly identify and drive opportunities to optimize media performance for greater efficiency and impact, maximizing the return on investment (ROI).
• Team Leadership: Grow the digital capabilities of the media team. Support their professional development while ensuring the successful execution of all media plans.
• Competitor & Trend Analysis: Lead presentations on competitor content analysis and local media trends to keep the marketing team

• Experience: Minimum 2+ years of experience in media planning/buying or digital marketing. Experience with consumer electronics and/or marketing agencies is a plus.
• Industry Knowledge: Strong understanding of the digital and media landscape, including industry trends, consumer behaviors, and competitive insights.
• Analytical Skills: Ability to interpret data and develop actionable insights that guide media strategy.
• Team Management: Experience leading and developing a small team, driving both personal and organizational growth.
• Campaign Experience: Experience in managing both small and large media budgets and working on cross-functional teams to achieve campaign success.
• Project Management: Strong project management skills with the ability to handle multiple campaigns and deadlines effectively.