Trade Marketing Supervisor / Mon-Sat / Direct Employment / Pasig - Manila
Job Description
Responsibilities:
Developing trade marketing strategies aligned with the overall marketing and sales objectives understanding the target market, competitor analysis and identifying opportunities for growth within distribution channel
Planning and executing promotional campaign tailored to specific trade channels such as retail stores, wholesalers, distributors or online platforms
Managing relationships with key trade partners, including retailers, distributors and wholesalers. Negotiating contracts, agreements and promotional deals to maximize product visibility and sales within each channel
Conducting market research to gather insights on consumer behavior market trends and competitor activities.
Creating marketing collateral such as point-of-sale materials, brochures, products catalogs, and promotional displays to support sales efforts at the point of purchase.
Collaborating closely with the sales team to provide them with the necessary tools, resources and training to effectively promote and sell products.
This may involve developing sales presentations, conducting training sessions and providing sales support materials.
Monitoring and analyzing the performance of trade marketing activities using key performance indicators (KPIs) such as sales data, ROI and market share
The proper planning, organizing and executing and development of marketing strategies to strengthen the company's brand within the approved negotiated budget in coordination with the Sales Team.
Qualifications:
Graduate of any four-year course preferably Business Administration major in Marketing or any business related courses
Must have at least 1 to 2 years of related work experience in handling Trade Marketing
Possesses very good Leadership, Communication and Decision making Skills
With advance knowledge in Microsoft Excel & other applications used for reporting
Able to work under pressure, highly trustworthy & willing to work on irregular schedule
Willing to work and travel within the areas assigned
Spotlight- Performance bonus, Mobile bill reimbursements, Stock options, Retirement benefits, Health & insurance, Health insurance, Life insurance