Social Media Specialist

apartmentBooth & Partners placePhilippines calendar_month7/18/25

This a Full Remote job, the offer is available from: Philippines

Company Overview:

Jo’s Dreamland is an eCommerce company
focused on providing high-quality bedding and educational toys for children
aged 3-18. Our mission is to create safe, engaging, and inspiring products that
foster learning and comfort. We are committed to innovation, quality, and

customer satisfaction.

Job Summary:

The Social Media Specialist is responsible
for developing and executing the company's social media strategy to increase
brand awareness, engagement, and drive traffic to our online store. This role
involves content creation, community management, performance analysis, and

campaign management across various social media platforms.

Essential Functions:

Strategy Development & Implementation: Develop and implement comprehensive social media

strategies aligned with overall marketing goals and brand guidelines.

Content Creation: Create

engaging and high-quality content (text, images, videos) tailored to
specific social media platforms and target audiences.

Content Calendar Management: Plan,

schedule, and manage a content calendar to ensure consistent and timely
posting across all social media channels.

Community Management: Monitor

social media channels, respond to comments and inquiries, and foster a
positive brand community.

Performance Analysis: Track,

analyse, and report on social media performance metrics using platform

analytics and reporting tools. Identify trends, insights, and
opportunities for optimization.

Paid Social Media Advertising: Plan,

execute, and manage paid social media advertising campaigns, including
budget allocation, ad creation, and performance monitoring.

Collaboration: Collaborate

with the design team, product development team, and other stakeholders to
ensure brand consistency and integrated marketing efforts.

Trend Monitoring: Stay

up-to-date on the latest social media trends, algorithm changes, and best
practices.

Campaign Support: Contribute

creative ideas and support the execution of marketing campaigns, promotions, and product launches.

Reporting: Prepare regular

reports on social media performance, providing insights and

recommendations to improve results.

Responsibilities:

Manage all company social media accounts (Instagram, Facebook,

TikTok, Pinterest, etc.).

Develop and maintain a consistent brand voice and visual

identity across all social media channels.

Conduct competitive analysis to identify industry trends and

best practices.

Research and identify target audiences for social media

campaigns.

Optimize social media profiles and content for search engine

visibility.

Manage social media budgets and track ROI.
Ensure compliance with all social media platform policies and

guidelines.

Provide training and support to other team members on social

media best practices (as needed).

Requirements

Required Skills/Abilities:

Proven experience (2+ years) in social media marketing.
Strong understanding of social media platforms, algorithms, and

best practices.

Excellent written and verbal communication skills.
Proficiency in social media management and analytics tools.
Experience with paid social media advertising.
Ability to create engaging visual content (basic graphic design

skills are a plus).

Strong analytical and problem-solving skills.
Excellent organizational and time-management skills.
Ability to work independently and as part of a team.

Education and Experience:

Bachelor’s degree in Marketing, Communications, or a related

field.

Minimum of 2 years of experience in social media marketing.
Experience in the children’s or family-oriented product space

is a plus.

Benefits

Great Place to Work-Certified Company
Premium HMO
Holistic employee experience
Work-from-home and hybrid work setup
Rewards and incentives
Monthly engagement activities
Career advancement opportunities
Paid referral program

This offer from "Booth & Partners" has been enriched by Jobgether.com and got a 72% flex score.

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