Influencer Marketing and Affiliate Partnerships Specialist

Work Location: Cyberscape Alpha, Ortigas Center, Pasig City (On-site)

What is your mission?

This role focuses on influencer marketing, affiliate marketing, partnership development, creator recruitment, outreach campaigns, customer relationship management, performance analytics, and partnership compliance while building long-term, high-performing partner relationships.

You will provide the best service to our partner brands by performing these tasks:

• Identify, source, and recruit healthcare creators, influencers, patient advocates, caregivers, wellness professionals, affiliate partners, publishers, and strategic partners across multiple digital platforms.
• Research creators and affiliates within the healthcare, wellness, senior care, family care, mental health, pet care, and insurance industries.
• Evaluate creators based on audience quality, engagement, credibility, content quality, brand safety, consistency, and partnership potential.
• Assess affiliate partners based on traffic quality, conversion history, healthcare experience, compliance readiness, fraud prevention, reporting capabilities, and scalability.
• Build and maintain a structured creator, influencer, affiliate, and partnership pipeline using Customer Relationship Management platforms.
• Develop personalized outreach campaigns through LinkedIn, email, creator platforms, and other digital channels to generate qualified partnership opportunities.
• Coordinate discovery meetings, partnership discussions, follow-up activities, and relationship management throughout the partnership lifecycle.
• Recruit affiliate partners capable of generating consumer registrations, provider registrations, provider onboarding, mobile application downloads, appointment bookings, referral traffic, qualified leads, and conversions.
• Support onboarding activities by distributing media kits, brand guidelines, campaign assets, referral resources, presentations, and partnership documentation.
• Ensure creators and affiliate partners understand campaign objectives, approved messaging, compliance requirements, and partnership expectations.
• Track and monitor outreach activities, meetings, responses, referrals, registrations, conversions, application downloads, and campaign performance.
• Generate weekly and monthly reports highlighting partnership performance, return on investment, pipeline health, and optimization opportunities.
• Conduct brand safety reviews, compliance assessments, and risk evaluations for creators and affiliate partners.
• Escalate potential legal, compliance, privacy, reputational, or contractual risks to internal stakeholders.
• Collaborate with Marketing, Growth, Operations, and Leadership teams to improve partnership performance and long-term acquisition strategies.
• Recommend process improvements that strengthen influencer recruitment, affiliate marketing, and partnership development initiatives.
• Perform other influencer marketing, affiliate marketing, and partnership development responsibilities as assigned.

• Bachelor's degree in Marketing, Business Administration, Communications, Public Relations, Digital Marketing, or a related field is preferred.
• Minimum 2–3 years of experience in Influencer Marketing, Affiliate Marketing, Partnership Development, Business Development, Lead Generation, Creator Partnerships, or Strategic Partnerships.
• Experience recruiting, qualifying, and managing influencers, creators, affiliates, publishers, referral partners, or strategic business partners.
• Experience supporting Healthcare, Wellness, Health Technology, Caregiving, Senior Care, Family Care, Insurance, or related industries.
• Experience using Customer Relationship Management systems and managing partnership pipelines.
• Experience conducting outbound prospecting through LinkedIn, email, and other digital outreach platforms.
• Experience sourcing healthcare creators and building high-quality affiliate partner pipelines.
• Experience evaluating partnership return on investment, engagement metrics, conversion performance, audience quality, and partnership effectiveness.
• Familiarity with Aspire, GRIN, or other creator marketplace and influencer management platforms.
• Experience coordinating influencer onboarding, campaign execution, and partnership communications.
• Knowledge of affiliate marketing, influencer marketing, lead generation, customer acquisition, referral marketing, and partnership lifecycle management.
• Strong stakeholder relationship management and partnership development skills.
• Strong analytical skills with the ability to interpret partnership performance metrics and provide actionable recommendations.
• Highly organized with excellent project management and pipeline management skills.
• Excellent written and conversational English communication skills.
• Ability to work independently while managing multiple priorities in a fast-paced environment.

Company Perks:

• Above‑industry salary package and incentives
• HMO and life insurance from Day 1
• Free learning and development programs
• Dynamic company events and team activities
• Fast‑track career growth opportunities
• Free meals and snacks