Key Opinion Leader (KOL) Team Leader

Key Opinion Leader (KOL) Team Leader – Mandarin-Speaking (Filipino-Chinese)

Job Summary

We are seeking a highly motivated and results-driven KOL Team Leader to lead influencer marketing initiatives and manage partnerships with content creators across Facebook, Instagram, and other social media platforms. The ideal candidate is a Filipino-Chinese professional who can communicate in Mandarin and has strong experience in influencer management, campaign execution, relationship building, and team leadership.

This role will be responsible for developing and executing KOL strategies, managing influencer collaborations, analyzing campaign performance, and driving brand awareness through impactful influencer marketing campaigns.

• Lead and supervise the KOL and influencer marketing team.
• Identify, recruit, and build relationships with influencers, content creators, and agencies.
• Manage end-to-end influencer campaigns from sourcing and outreach to execution and performance evaluation.
• Negotiate partnership terms, talent fees, deliverables, and campaign timelines.
• Collaborate closely with the Marketing and Content teams to ensure successful campaign execution.
• Monitor influencer content, engagement metrics, and overall campaign performance.
• Prepare campaign reports and provide insights and recommendations for optimization.
• Maintain strong and long-term relationships with influencers, agencies, and strategic partners.
• Research industry trends, competitor activities, and emerging influencer marketing opportunities.
• Support the development of influencer marketing strategies aligned with business objectives.
• Coordinate with Mandarin-speaking influencers, partners, and stakeholders when necessary.

• Bachelor's Degree in Marketing, Communications, Advertising, Business, or a related field.
• Fluent in Mandarin (spoken and written).
• Filipino-Chinese (FilChi) preferred.
• At least 2–3 years of experience in influencer marketing, KOL management, social media marketing, or a related field.
• Previous leadership or team management experience is an advantage.
• Strong knowledge of Facebook, Instagram, TikTok, and other social media platforms.
• Excellent communication, negotiation, and relationship-building skills.
• Strong analytical skills with the ability to evaluate campaign performance and ROI.
• Highly organized, creative, and detail-oriented.
• Able to work effectively in a fast-paced and target-driven environment.
• Willing to work onsite.

• Competitive Salary Package
• Performance-Based Incentives
• Government-Mandated Benefits
• 13th Month Pay
• HMO Coverage
• Career Growth and Leadership Opportunities
• Dynamic and Collaborative Work Environment