Digital Marketing Executive
Karofi Holding Manila Full-time
Digital Marketing Executive
Role Overview
The Digital Marketing Executive is responsible for driving traffic, leads, and revenue through paid and performance marketing channels. This role manages campaign execution, optimization, analytics, and ROI across digital platforms.
Key Responsibilities- Plan and execute paid campaigns across Meta, Google, YouTube, TikTok, and marketplaces
- Manage daily budgets, pacing, bids, and audience targeting
- Optimize campaigns based on CPA, ROAS, CTR, CPC, CVR
- Build funnel campaigns: awareness, remarketing, conversion
- Coordinate creative testing with content/design teams
- Track website traffic and conversion performance
- Produce weekly/monthly reports with insights and action plans
- Manage pixels, tags, event tracking, and analytics accuracy
- Support e-commerce sales events and promotional pushes
- Monitor competitor media activity and digital trends
- Meta Ads Manager
- Google Ads
- GA4
- Google Tag Manager
- Looker Studio
- Shopify / WooCommerce
- Lazada / Shopee Ads Center
- Excel / Google Sheets
- Hotjar / CRO tools (preferred)
- Bachelor’s degree in Marketing, Business, or related field
- 2–4 years experience in paid media / digital marketing
- Strong analytical skills
- Proven experience managing ad budgets and KPIs
Karofi HoldingManila
Content Marketing Executive
Role Overview
The Content Marketing Executive is responsible for planning, creating, and managing content that builds brand awareness, engagement, and conversion across digital channels. This role ensures consistent...
Karofi HoldingQuezon City, 10 km from Manila
Digital Marketing Executive
Role Overview
The Digital Marketing Executive is responsible for driving traffic, leads, and revenue through paid and performance marketing channels. This role manages campaign execution, optimization, analytics...
MEDTEKAntipolo, 21 km from Manila
Sales and Marketing Executive
Key Responsibilities
Reporting and Financial Management
• Prepare and submit reports on itinerary, expenses, sales funnel, collections, and instrument placement.
• Ensure completeness of revolving funds during...