Brand Marketing Communications (ATL & Digital) Manager

apartmentBYD Automotive placeTaguig scheduleFull-time calendar_month 
Lead overall above the line and digital marketing strategies and executions
  • Minimum experience in any above the line marketing medium is required
  • Experience with any digital marketing platform is essential
  • Manage and collaborate with the internal and external business units and partners to support department and company-wide business objectives
  • Recommend and develop SOPs and policies and ensure proper and timely compliance and execution
  • Secure and manage specific KPIs to ensure achievement of brand health metrics.
  • Secure and analyze generated leads from all platforms
  • Lead and analyze brand tracking survey and provide strong recommendations and action plans to HoD and/or top management and other key stakeholders to
support business objectives
  • Ensure all activities are within the approved budget unless otherwise approved by the management.
  • Handle Brand Marcom team members and provide support to team's specific tasks to ensure effective and timely project execution.
  • Minimum 5+ years of team management experience is required
  • Directly report to Head of the Department to ensure strategies are aligned prior to execution
  • Other tasks assigned by HoD

Minimum 6-8 years of marketing experience is required for this position.

Bachelor's degree qualification is essential for this role.

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