Product Marketing Manager

The Product Marketing Manager - B2B Telco is responsible for ensuring successful end-to-end product delivery and go-to-market readiness for enterprise and SME connectivity and ICT solutions. This role bridges product, sales, operations, billing, and after-sales teams to ensure that every product launch is fully operational, clearly positioned, and supported across the customer lifecycle—from presales to post-implementation support.

The role combines product strategy, launch execution, and operational readiness, ensuring that products are not only launched well but delivered seamlessly.

1. Product Go-to-Market and Launch Readiness

• Lead end-to-end product launch planning for B2B telco and ICT solutions.
• Define launch scope, timelines, dependencies, and readiness criteria across all internal stakeholders.
• Ensure product launches are supported by complete documentation, enablement materials, and internal process alignment.
• Act as the single point of coordination to confirm launch readiness before market release.

1. Cross-Functional Product Delivery Coordination

• Coordinate closely with presales, sales operations, provisioning, order management, billing, and after-sales support teams.
• Ensure product configurations, pricing, ordering workflows, and billing rules are validated and operational prior to launch.
• Facilitate alignment sessions and checkpoints to address delivery risks, system gaps, and process dependencies.
• Drive resolution of launch blockers and ensure smooth handoffs across teams.

1. Product Positioning and Sales Enablement

• Develop clear product positioning, value propositions, and use cases tailored to B2B customer segments.
• Create and maintain sales enablement assets, including product briefs, pitch decks, FAQs, pricing guides, and competitive comparisons.
• Partner with sales and presales teams to ensure product messaging is accurate, consistent, and delivery-ready.
• Support sales motions through product training and launch briefings.

1. Order-to-Cash and Customer Lifecycle Support

• Validate end-to-end order-to-cash workflows, from opportunity closure to service activation and billing.
• Ensure after-sales and customer support teams are equipped with product knowledge, escalation paths, and support documentation.
• Monitor early-life product performance and customer feedback to identify delivery or experience issues.
• Work with operations and product teams to continuously improve product delivery and customer experience.

1. Performance Monitoring and Continuous Improvement

• Track product adoption, pipeline contribution, delivery performance, and post-launch issues.
• Conduct post-launch reviews to assess operational readiness, sales effectiveness, and customer impact.
• Provide insights and recommendations to product and leadership teams to enhance future launches and product lifecycle management.

• Bachelor's degree in Marketing, Business, Engineering, Telecommunications, or related field (MBA is a plus).
• 5-8 years of experience in product marketing, product management, or commercial roles within B2B telco, ICT, or technology services.
• Strong understanding of B2B telco products (connectivity, cloud, data center, managed services).
• Proven experience coordinating cross-functional teams across sales, operations, and support.
• Strong project management, stakeholder management, and problem-solving skills.
• Excellent communication and presentation abilities.
• Willing to work on-site in BGC, Taguig City