Brand Assistant Manager New

apartmentMonroe Consulting Group placeTaguig calendar_month 
Executive search firm Monroe Consulting Group Philippines is recruiting on behalf of a rapidly growing gaming platform in the Philippines. Our client, a proudly Filipino online sportsbook and eGames platform, is gaining recognition in the gaming and sports entertainment industries.

They are also a trusted partner of the Philippine government in promoting responsible gaming. Our client is looking for a Brand Assistant Manager. The position is based in Taguig City, Metro Manila, with on-site working arrangement.

JOB PURPOSE:

Over-all in charge in planning, organizing, and overseeing various projects that embody the brand's business goals and make an impact to the brand's target audience.

Key Job Responsibilities
  • Assist in developing and executing brand strategies, campaigns, and annual marketing plans to build brand equity and drive consumer engagement.
  • Coordinate with creative, digital, and media agencies to ensure timely delivery of high-impact marketing materials and campaigns.
  • Support in conducting market research and competitor analysis to identify consumer insights, trends, and opportunities for brand growth.
  • Collaborate with product, sales, and trade marketing teams to support go-to-market initiatives, product launches, and promotional efforts.
  • Monitor campaign performance, conduct data analysis, and prepare reports on brand health metrics and ROI.
  • Help manage brand budgets, track expenses, and ensure cost efficiency while maximizing campaign impact.
  • Coordinate the creation and rollout of packaging, in-store collaterals, and digital content aligned with brand guidelines.
  • Assist in the planning and execution of brand events, sponsorships, and consumer activations.
  • Ensure consistent brand messaging and visual identity across all communication touchpoints
Key Job Qualification
  • Bachelor's degree in Marketing, Events Management, Advertising, Communications or any related field.
  • At least 5-8 years of work experience as a brand manager or similar role
  • Knowledgeable in the gaming industry
  • Ability to think on your feet and problem-solve in stressful situations
  • Ability to source, negotiate with, and manage vendors effectively
  • Strong analytical mindset - able to interpret data and translate insights into actionable marketing strategies.
  • Highly organized, efficient and a problem solver
  • Strong communication & negotiation skills and excellent English (written & spoken), with a clear, persuasive writing style
  • Excellent time and task management skills
  • The ability to work in a dynamic, fast-paced environment, to deadlines
  • A bright and pleasant disposition, with a good attitude and self-motivated
  • Willingness and ability to work flexible hours as necessary
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