Boutique Hotel General Manager

Position Overview

The General Manager is responsible for the efficient and profitable operation of a 60-room mid-scale boutique hotel in Subic Bay. The role emphasizes consistent service quality, strong cost control, and guest satisfaction for leisure travelers, families, and weekend visitors from Metro Manila, as well as corporate and long-stay guests within the Freeport Zone.

Key Responsibilities

• Oversee daily hotel operations including Front Office, Housekeeping, Food & Beverage, Engineering, Security, and Administration.
• Ensure consistently high standards of guest service aligned with the hotel’s boutique positioning.
• Handle guest feedback and complaints promptly, professionally, and with a service-recovery mindset.
• Maintain the hotel’s brand identity, service culture, and quality standards

• Prepare and manage annual budgets, forecasts, and operating plans.
• Monitor revenues, costs, payroll, and profitability; implement cost-control measures without compromising service quality.
• Analyze financial reports (P&L, cash flow, KPIs) and take corrective actions as needed.
• Drive revenue optimization through pricing, promotions, and upselling strategies.

• Develop and implement sales and marketing strategies to increase occupancy, ADR, and RevPAR.
• Build relationships with corporate clients, travel agencies, tour operators, online travel agencies (OTAs), and local government units.
• Oversee digital presence, online reviews, and reputation management.
• Identify opportunities for local partnerships, events, and community engagement.

• Recruit, train, develop, and retain a motivated and service-oriented team.
• Foster a positive workplace culture that reflects Filipino hospitality and professionalism.
• Ensure compliance with Philippine labor laws, DOLE regulations, and company HR policies.
• Conduct performance evaluations, coaching, and disciplinary actions when necessary.

• Ensure compliance with SBMA regulations, LGU requirements, and national laws.
• Maintain the hotel’s physical assets through preventive maintenance
• Maintain safety, cleanliness, and operational readiness.

• Act as the primary liaison between ownership and hotel operations.
• Provide regular operational and financial reports to the owner.
• Recommend improvements, renovations, or new initiatives to enhance guest satisfaction and profitability.

• Minimum of 5–8 years of hotel management experience, with at least 5 years as a General Manager or Assistant General Manager, preferably in a boutique or lifestyle hotel.
• Strong understanding of hotel operations, financial management, and revenue optimization.
• Available to start work immediately.
• Proven leadership, people-management, and problem-solving skills.
• Excellent communication skills in English; Filipino proficiency is an advantage.
• Hands-on, flexible, and willing to be on-site as required by operations.