Operations VA

Job Summary: We are looking for a highly organized and proactive Admin and Operations VA to support a solo wellness professional with CRM management, outreach, follow-up, and light email marketing tasks. The ideal candidate has a genuine interest in wellness and mental well-being, and is equally capable of managing administrative responsibilities with professionalism and maintaining warm, authentic client-facing communication.

Key Responsibilities:

• Maintain and organize the client's Pipedrive CRM, keeping all contacts and records accurate and up to date, and promptly adding new connections from conferences, events, and networking activities
• Conduct email and LinkedIn outreach on behalf of the client, drafting messages in the client's voice — warm, genuine, and non-salesy — and following up with leads that have gone quiet or not yet responded
• Research potential clients, speaking opportunities, and relevant conferences to support business development efforts; track outreach activity and report weekly progress toward the client's growth goals
• Proactively identify opportunities to reconnect with past contacts or expand the existing professional network
• Assist with creating and sending periodic email newsletters, managing contact lists, and ensuring accurate segmentation; draft engaging, wellness-focused content that reflects the client's tone and messaging
• Manage the client's inbox and flag priority messages for timely attention
• Assist with calendar management and scheduling to ensure the client's time is used efficiently
• Handle ad-hoc administrative tasks as they arise to support smooth day-to-day operations

Mandatory Skills:

• Strong written communication skills with the ability to craft clear, professional, and warm outreach messages
• Proficiency with CRM tools — Pipedrive experience is a strong advantage
• Highly organized with the ability to manage multiple tasks and deadlines simultaneously and without losing quality
• Self-directed and capable of taking initiative without constant supervision or prompting
• Reliable internet connection and a dedicated, distraction-free home office setup

Preferred Skills:

• Experience with email marketing platforms such as Mailchimp or ConvertKit
• A genuine personal interest in wellness, mental health, or personal development
• Prior experience supporting coaches, consultants, or solo entrepreneurs
• Familiarity with LinkedIn outreach and research for identifying speaking engagements and conference opportunities

You will also gain valuable hands-on experience across business development, outreach, and operations in a meaningful and purpose-driven context.