[ref. o61306100] Digital Marketing Manager

Schedule: NZ Time, 9AM - 6PM

Tasks required:

• Plan, execute, and manage marketing plan for 2023-2024
• Work with MD to create a marketing tactics calendar
• Oversee all digital marketing for the client, including marketing campaigns and social media posts
• Monitor and measure ROI of each campaign and conduct split testing
• Designing and building the website, SEO, SEM, email marketing, and social media management
• Establish and execute a digital marketing strategy to distribute content
• Create website layout/user interface by using standard HTML/CSS practices
• Maintain and update the clients website and troubleshoot any problems
• Set up and/or optimize company pages within each platform to increase the company's social content visibility
• Create and post content to Google My Business and other selected social media platforms
• Utilize CRMs to develop marketing campaigns
• Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging, and audience identification
• Maintain consistent brand messaging across all social channels
• Identify, analyze, and measure trends and content to assess how well its performing and optimize user experience
• Review site content, conversion funnels, analytics and statistics to make recommendations for new and creative growth strategies
• Other ad hoc tasks that would be assigned

Requirements:

• Proven work experience as a Digital Marketing Manager or relevant experience
• Digital Marketing Strategy experience development
• Established contacts with creative agencies or designers
• Working knowledge of Wix website builder
• In-depth knowledge of CRM and various social media platforms and their best practices
• Experience with SEO and SEM strategy and keyword research
• Experience with managing B2B and B2C campaigns
• Understanding of website analytics tools, such as Google Analytics
• Excellent programming skills and in-depth knowledge of modern HTML/CSS
• Knowledge of the Search Engine Optimization process
• In-depth knowledge of current digital trends
• Good English communication skills, both written and verbal
• Knowledge in engaging and interacting with a different type of people's demographics
• Highly organized and detail-oriented; able to efficiently prioritize multiple tasks
• Ability to work independently and in a team-oriented environment

This offer from "RippedBoxStation" has been enriched by Jobgether.com and got a 72% flex score.