[ref. i36041021] Digital Marketing
- Bachelor's degree in Marketing, Communications, Graphic Design, multimedia arts, Advertising, or related field preferred.
- Previous experience in marketing, advertising, or graphic design, preferably in the real estate industry.
- Strong creative and writing skills with attention to detail and accuracy.
- Proficiency in graphic design software tools such as Adobe Creative Suite (Photoshop, Illustrator, InDesign).
- Familiarity with digital marketing platforms and analytics tools (Google Analytics, Facebook Ads Manager, etc.).
- Excellent communication, interpersonal, and organizational skills.
- Ability to work effectively in a fast-paced, deadline-driven environment.
II – SCOPE OF POSITION
Marketing Associate for Digital Marketing and Promotions plays a pivotal role in supporting the marketing efforts of the company by keeping the digital marketing assets up to date, making suggestions on digital marketing campaign and providing a support role to sales and strategic marketing.Coordination with suppliers, graphic artists, web developers and other contractors shall also be done by this position. This position will also suggest and propose the best ways to present the real estate portfolio to be able to achieve effective and aesthetic communications.
The marketing position offers an exciting opportunity for individuals passionate about marketing and real estate, with opportunities for professional growth and development within the company.
III- KEY RESPONSIBILITIES
l Analysis of Digital Campaigns, Social Media Campaigns
Develop and execute comprehensive marketing strategies aligned with company objectives and target audience. Retrieve company website stats, social media stats to interpret and summarize the effectiveness of campaigns, particularly paid boosts.
l Digital Marketing
Manage digital marketing efforts, website content updates, email marketing, and social media campaigns.
Utilize analytics tools to measure and optimize digital marketing performance.
Brand Management: Ensure brand consistency and integrity across all marketing channels and materials.
Provide inputs during strategic planning on branding strategies to enhance brand recognition and customer loyalty.
Plan and coordinate marketing campaigns across various channels (digital, print, social media, etc.).
Create compelling content, including copywriting, visuals, and multimedia, to engage the target audience
l Collaboration and Coordination
Coordinate with internal teams, such as sales, product development, and design, to align marketing strategies with business goals.
Collaborate with external agencies or partners for specialized marketing activities or campaigns.
Produce marketing collateral such as brochures, presentations, newsletters, and sales materials.
Oversee the production and distribution of marketing materials.