Field Merchandising Coordinator (Visayas)

Description

This role focuses on implementing in-store promotions, coordinating with sales teams, and ensuring effective activation of marketing campaigns at the trade level.

Responsibilities:

• Execute trade marketing and promotional activities in the Visayas region.
• Coordinate with Sales and Marketing teams to ensure proper rollout of campaigns.
• Ensure correct product display, merchandising, and point-of-sale (POS) materials.
• Monitor and report on campaign performance and in-store execution.
• Build and maintain strong relationships with distributors, retailers, and key accounts.
• Conduct regular store visits to check compliance with trade programs.
• Gather market insights such as competitor activities, pricing, and customer feedback.
• Support product launches and special promotional events.
• Prepare activity reports and recommendations for improvement.

Qualifications:

• Bachelor’s degree in Marketing, Business Administration, or related field.
• At least 1–2 years of experience in trade marketing, sales, or field marketing.
• Strong communication and interpersonal skills.
• Good organizational and time management abilities.
• Willingness to travel and work in the field.
• Proficient in MS Office (Excel, Word, PowerPoint).
• Strong analytical and reporting skills.
• Experience in FMCG company is preferred but not required.