Digital Ad Product Manager | WFH | Night Shift | Day 1 HMO

Power Campaign Results with Data-Driven, Programmatic Ad Strategy

If you live and breathe social media and digital ads, this is your chance to optimize more than just campaigns. Plug into a global programmatic ecosystem, scale your expertise across borders, and make your mark in a fast-moving industry.

Job Description

As a Digital Ad Product Manager, you'll lead the development and execution of programmatic advertising strategies that boost performance and revenue. Your work will span deal negotiations, platform activation, operational refinement, and cross-functional collaboration to drive global results.

Job Overview

Work setup: Temporary Work From Home, Makati

• Day 1 HMO coverage with free dependent
• Competitive Salary Package
• Night differential pay to maximize your earnings
• Temporary WFH arrangement
• Prime office location in Makati (Easy access to MRT stations, restaurants, and banks)
• Fixed weekends off
• Unlimited upskilling through Emapta Academy courses (Want to know more? Visit https://bit.ly/EmaptaTrainingCalendar)
• Free 24/7 access to our office gyms (Ortigas and Makati) with a free physical fitness trainer!
• Exclusive Emapta Lifestyle perks (hotel and restaurant discounts, and more!)
• Unlimited opportunities for employee referral incentives across the organization
• Standard government and Emapta benefits
• Total of 20 annual leaves to be used on your own discretion (including 5 credits convertible to cash)
• Fun engagement activities for employees
• Mentorship and exposure to global leaders and teams
• Career growth opportunities
• Diverse and supportive work environment

• 3+ years of experience in programmatic advertising in an agency, trading desk, ad tech, or publisher setting.
• Deep understanding of PMPs, Preferred Deals, PG deals, and programmatic trading.
• Hands-on experience with major DSPs (e.g., Xandr, Amazon, Beeswax) and SSPs.
• Proven deal negotiation skills and ability to cultivate strong industry relationships.
• Strong analytical skills with a knack for performance data interpretation.
• Excellent project management skills and keen attention to detail.
• Strong interpersonal and communication skills.
• Team-oriented with a proactive mindset and a collaborative spirit.
• Innovative thinker eager to propose new ideas.
• Self-motivated and comfortable working independently in a remote setting.
• High level of professionalism, integrity, and results-driven attitude.

Your Daily Tasks

General Overview:

• Develop and detail digital and social advertising capabilities that drive revenue and performance.
• Source, negotiate, activate, and optimize programmatic deals.
• Contribute to the overall ad product strategy.
• Understand the programmatic ecosystem and its role in revenue growth.
• Refine go-to-market strategies and optimize operational workflows.
• Collaborate cross-functionally with operations stakeholders to drive business goals.
• Combine programmatic expertise with a product-focused mindset.
• Operate at the intersection of strategy, operations, and partnership development.

Key Responsibilities:

• Identify and evaluate PMP, Preferred, and PG deal opportunities.
• Collaborate with the SVP of Strategic Growth to negotiate deals with publishers and partners.
• Manage publisher and platform relationships to secure premium ad inventory.
• Ensure proper setup, activation, and trafficking of deals in DSPs (e.g., Xandr, Amazon, Madhive, Beeswax).
• Monitor deal performance and troubleshoot delivery issues.
• Optimize deals for efficiency and scale aligned with business goals.
• Align deal strategies and product goals with Campaign Management leads.
• Stay ahead of industry trends, publisher inventory opportunities, and deal structure changes.
• Recommend improvements to programmatic deal strategies and workflows.
• Provide reporting, insights, and strategic recommendations to internal stakeholders.

Tag Management Responsibilities:

• Vet and assess technical functionality of digital tracking tags (e.g., pixels, verification tags, measurement tools) across DSPs, SSPs, and publisher platforms.
• Build and maintain a centralized repository of approved digital tags, capabilities, and best practices.
• Ensure consistent tag performance across display, video, and CTV platforms.
• Collaborate with media partners and platforms to validate tracking support.
• Lead the creation of a scalable tag capabilities program.
• Document processes and conduct periodic audits to maintain quality and performance standards.
• Serve as the internal expert on tag capabilities.
• Provide guidance and training to internal teams.

About the Client

Recognized multiple times as a "Best Place to Work," their culture champions creativity, collaboration, and excellence across every team. Their expert-driven strategies and tech-first approach deliver transformative results across all major digital channels.

Who Are We

Work with global clients across industries, supported by a stable foundation and like-minded professionals passionate about making an impact. Apply now and be part of the #EmaptaEra!