Marketing Specialist - Quezon City

The ideal candidate must be passionate about consumer electronics and smart manufacturing, possessing a strong understanding of digital marketing trends, and is adept at crafting compelling narratives.

Key Responsibilities:

• Develop engaging and informative marketing content across various channels and collaborate with product development and engineering teams to translate technical information into clear, benefit-driven marketing messages.
• Assist in the planning, execution, and optimization of digital marketing campaigns.
• Develop and implement social media strategies to increase brand awareness, engagement, and lead generation across platforms like TikTok.
• Conduct market research to identify trends, customer needs, and competitor activities in the consumer electronics and smart manufacturing sectors.
• Support the development and execution of product launches, promotional events, and trade shows.
• Ensure all marketing materials adhere to brand guidelines and maintain a consistent brand voice across all channels.
• Analyze the marketing and sales efficiency based on the data provided.

Qualifications:

• Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
• 1-3 years experience in marketing role, preferably within the consumer electronics, technology, or manufacturing industries.
• Experience with digital marketing tools and platforms, as well as content creation for various marketing channels.
• Proficient in social media marketing strategies and community engagement.
• Highly organized with strong project management skills and attention to detail.
• Ability to work independently and as part of a collaborative team in a fast-paced environment.
• Proactive, results-oriented, and eager to learn new technologies and marketing trends.