Social Media Specialist

placeAngeles scheduleFull-time calendar_month 
Primary Responsibilities
  • Develop and implement social media strategies aligned with marketing goals.
  • Create, schedule, and publish engaging content across social media platforms.
  • Monitor social media accounts and respond to comments, messages, and inquiries.
  • Plan and execute social media campaigns and promotions.
  • Capture and edit photos, videos, and graphics for digital content.
  • Monitor trends and recommend new content ideas to increase engagement.
  • Track social media performance and prepare reports on key metrics.
  • Collaborate with the marketing team to support branding and promotional activities.
  • Coordinate with photographers, designers, or influencers when needed.
  • Stay updated on social media trends, tools, and best practices.
Qualifications
  • Bachelor's degree in Marketing, Communications, Advertising, Multimedia Arts, or a related field is preferred.
  • At least 2 years of experience as a Social Media Specialist, Digital Marketing Specialist, or in a similar role.
  • A portfolio showcasing previous social media campaigns, content creation, graphic design, or digital marketing work is required.
Skills
  • Proficient in social media platforms (Facebook, Instagram, TikTok, LinkedIn, YouTube, etc.).
  • Strong copywriting and content creation skills.
  • Knowledge of graphic design tools such as Canva or Adobe Creative Suite.
  • Basic photo and video editing skills.
  • Understanding of social media analytics and performance reporting.
  • Knowledge of social media advertising and campaign management.
  • Strong creativity, communication, and organizational skills.
  • Ability to manage multiple projects and meet deadlines.
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