Campaign Operations Specialist/ Marketo Specialist | Work From Home | Shaw-Night

This will be Work From Home (First 2 weeks WOS for proper onboarding, then WFH) & Night Shift. Supporting a Global client: Software-as-a-Service (SaaS).

A client of ours is seeking a skilled Marketing Professional with expertise in Marketo and Salesforce to help them maintain, improve and expand their extensive instance with all its programs, campaigns and integrations.

The right candidate will be someone who thrives on juggling lots of tasks, can prioritize their own time, work within tight deadlines and is detail oriented. They should have experience using Marketo to build programs, emails, forms, landing page development and understand the logic of smart campaigns.

Key Responsibilities

• Manage and execute marketing campaigns across various channels, ensuring they run smoothly and effectively.

• Help administer marketing automation systems, such as Marketo, to create workflows, emails, and landing pages.

• Ensure accuracy and integrity of the marketing database, including maintaining data hygiene and segmentation for targeted campaigns.

• Ensure all marketing communications comply with legal standards and privacy regulations.

• Help design, implement, and optimize marketing processes to maximize efficiency and ROI.

• Proficiency in Marketo and a good understanding of Salesforce.
• Strong analytical capabilities with meticulous attention to detail.
• Exceptional communication and collaboration skills.
• Prior experience in digital marketing and campaign management is highly desirable.
• Experience with project management or workflow tools (e.g., Asana) is preferred.