Senior Creative Designer
ML Wildlife and Eco-Park Inc. Cebu
SENIOR CREATIVE DESIGNER
Duties and Responsibilities:
CREATIVE & GRAPHIC DESIGN- Lead the creative development of marketing campaigns, branding projects, and promotional materials across digital and print objectives.
- Design high-impact visual assets, including advertisements, social media content, brochures, flyers, event materials, presentations, websites, and outdoor advertisements.
- Ensure consistency and compliance with brand guidelines across all communication channels.
- Collaborate with Marketing, Sales, Events, and Management teams to develop creative concepts that support business objectives.
- Oversee and review design output from junior graphic artists and creative team members.
- Manage multiple projects simultaneously, ensuring quality, accuracy, and timely delivery.
- Provide creative direction for photoshoots, video productions, and multimedia campaigns, ensuring alignment with brand voice and target market.
- Develop innovative design solutions that enhance customer engagement and brand visibility.
- Stay updated on industry trends, emerging technologies, and best practices in design and visual communication.
- Coordinate with external suppliers, printers, agencies, and production partners to ensure quality production outputs.
- Maintain and organize digital asset libraries and brand resources.
- Conceptualize, design, and develop architectural, experiential, and environmental design projects for attractions, resorts, events, exhibits, sales galleries, and commercial spaces.
- Prepare architectural concepts, floor plans, elevations, perspectives, renderings, and presentation materials.
- Design exhibition booths, activation spaces, visitor centers, themed environments, and customer experience areas.
- Collaborate with Operations, Engineering, Construction, and Management teams to ensure design feasibility and project alignment.
- Review and coordinate architectural drawings, technical specifications, and construction documentation.
- Conduct site inspections and coordinate with contractors, suppliers, consultants, and project stakeholders.
- Ensure compliance with applicable building codes, safety standards, and company design guidelines.
- Develop visual presentations and 3D renderings for management approval and project presentations.
- Support project planning, budgeting, and implementation of facility enhancement and development projects.
- Recommend innovative design solutions that improve guest experience, operational efficiency, and brand identity.
- Bachelor's Degree in Architecture, Graphic Design, Multimedia Arts, Fine Arts, Visual Communication, Interior Design, or a related field.
- Minimum of 5 years of professional experience in graphic design, architecture, creative services, environmental design, or related disciplines.
- Proven experience managing creative and design projects from concept to completion.
- Strong portfolio showcasing both graphic design and architecture/ spatial design projects.
- Advanced proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign).
- Proficiency in architectural and 3D design software such as AutoCAD, SketchUp, Revit, Lumion, Enscape, Twinmotion, or equivalent.
- Strong knowledge of branding, typography, layout design, color theory, spatial planning, and design principles.
- Excellent project management, organizational, and leadership skills.
- Strong communication, presentation, and stakeholder management abilities.
- Ability to work under pressure and manage multiple priorities simultaneously.
- Licensed Architect is an advantage but not required.
- Experience in hospitality, tourism, attractions, resorts, events, or experiential marketing industries.
- Knowledge of construction processes, materials, and project coordination.
- Photography, videography, and content creation skills.
- Experience in exhibition, booth, and environmental graphic design.
- Knowledge of UI/UX and web design principles.
- Experience using AI-assisted creative and design tools.
- Creative Leadership
- Architectural Design & Planning
- Brand Management
- Visual Storytelling
- Spatial & Experiential Design
- Strategic Thinking
- Project Management
- Team Collaboration
- Innovation & Creativity
- Attention to Detail
- Quality and effectiveness of creative and architectural outputs.
- Brand consistency across all marketing and design projects.
- Successful completion of architectural, experiential, and marketing initiatives.
- Timeliness and accuracy of project delivery.
- Stakeholder satisfaction and project outcomes.
- Team productivity and creative development.
- Contribution to business growth, guest experience, and brand enhancement.
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