[ref. w70277921] Social Media Specialist
Carbondigital, Inc. Makati Full-time
We are looking for a motivated Social Media Specialist to engage effectively with targeted online communities and users. Our goal is to achieve exceptional customer engagement, build strong relationships, drive traffic to our website, and increase revenue through a strategic social media marketing plan.
The ideal candidate will have a comprehensive understanding of various social media platforms and know how to optimize content for maximum engagement. As a representative of our brand, you will actively participate in relevant discussions, gently promoting our products and services while providing support to both existing and potential customers.
The ideal candidate will have a comprehensive understanding of various social media platforms and know how to optimize content for maximum engagement. As a representative of our brand, you will actively participate in relevant discussions, gently promoting our products and services while providing support to both existing and potential customers.
Your expertise in social media marketing will be crucial in helping us achieve our objectives and create strong brand connections.
Responsibilities:
- Analyze user engagement (e.g., click-through, sentiments, and bounce rates)
- Report on web traffic from all social media
- Build and support SEO strategies, including optimizing keywords in content marketing projects
- Identify habits of our online customers and suggest ways to reach a broader audience
- Maintain a cohesive strategy across all platforms to increase our brand awareness
- Coordinate with the Social Media Manager and the Marketing department to design advertising campaigns
- Ensure timely responses to customers' and followers’ queries and comments
- Advise other employees on their social media activity (e.g., how to respond to comments and questions by customers and what to share on personal or company accounts)
- Researched how emerging social networks and features can benefit our company
- Update our social media company policy when necessary
Requirements:
- Previous work experience as a Social Media Analyst, Social Media Coordinator or similar role
- Hands-on experience with social media platforms and digital marketing campaigns
- In-depth understanding of SEO, keyword research, and Google Analytics
- Experience with social media management tools, like Buffer and Hootsuite
- Familiarity with online content (experience with WordPress and content management systems is preferred)
- Ability to identify target audience preferences and trends
- Excellent communication skills
- Time management and multitasking skills
- BSc in Marketing, Communications, or related field
- Additional qualifications in digital technologies or social media management are a plus
Kolin Philippines InternationalMakati
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This a Full Remote job, the offer is available from: Philippines
Job Title: Social Media Specialist
Location: Remote (Ability to work within specified time zones as needed)
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