Multimedia Artist

Work Set-up: Fully Onsite | Dayshift | Monday - Friday

The Multimedia Artist will support the marketing and branding initiatives in the solar and renewable energy industry. This role is responsible for developing high-quality visual content, marketing collateral, and digital assets that effectively communicate our brand and promote our products and services.

The ideal candidate has a strong eye for premium design, excellent visual storytelling skills, and experience supporting digital marketing campaigns.

Responsibilities:

• Design premium-quality marketing collateral for both digital and print platforms, including brochures, company profiles, presentations, flyers, banners, proposals, and promotional materials.
• Develop visually compelling content that reflects the company's brand identity and maintains consistency across all communication channels.
• Produce creative assets that support sales, business development, recruitment, and corporate communications.

• Develop engaging visual content for social media, websites, email campaigns, and other digital platforms.
• Write clear, concise, and compelling copy for marketing materials, social media posts, website content, and promotional campaigns.
• Work closely with the Marketing team to ensure messaging and visuals align with campaign objectives.

• Assist in planning, executing, and managing marketing campaigns across digital and offline channels.
• Create campaign assets for product launches, corporate events, seasonal promotions, and brand awareness initiatives.
• Coordinate with internal stakeholders to ensure timely delivery of creative materials.

• Design creative assets for Meta Ads, Instagram, LinkedIn, Google, and other digital marketing platforms.
• Support SEO initiatives by creating optimized website visuals and content.
• Develop digital creatives that improve engagement, generate leads, and strengthen online visibility.

• Update website content, graphics, banners, and landing pages using content management systems such as WordPress or similar platforms.
• Assist in maintaining a professional and user-friendly online presence through engaging visual content.
• Support basic website enhancements and content updates as needed.

• Produce and edit promotional videos, company presentations, project highlights, product demonstrations, and social media content.
• Optimize multimedia content for various digital platforms and audience engagement.

• Partner with Marketing, Sales, Business Development, and other departments to develop creative solutions that support business goals.
• Present creative concepts, incorporate feedback, and deliver high-quality outputs within agreed timelines.
• Stay informed on industry trends, AI-powered creative tools, digital marketing strategies, and emerging design technologies.

Qualifications:

• Bachelor's degree in Multimedia Arts, Graphic Design, Fine Arts, Visual Communication, Advertising, Marketing, or a related field.
• At least two (2) years of experience in multimedia design, graphic design, digital marketing, or creative content production.
• Strong portfolio demonstrating expertise in graphic design, branding, video editing, presentation design, and digital marketing assets.
• Experience supporting B2B, engineering, construction, technology, manufacturing, or renewable energy companies is an advantage.
• Excellent understanding of typography, layout, color theory, composition, and visual storytelling.

Technical Skills (Required):

• Adobe Creative Ecosystem (Photoshop, Premiere Pro, Illustrator)
• Canva
• CapCut or similar video editing software
• Google Workspace (Slides, Docs, Drive)
• Apple Keynote
• Technical Skills (Preferred):
• WordPress, Elementor, or other Content Management Systems
• Mailchimp or similar email marketing platforms
• Figma
• Basic HTML and CSS
• AI-powered creative tools (Adobe Firefly, ChatGPT, Midjourney, Canva AI, or similar)