Social Media Manager

Position Overview

The Social Media Manager (Junior-role) supports the execution and management of social media campaigns for government and corporate clients. The role is responsible for content coordination, community management, campaign execution, reporting, and assisting in paid social campaigns across multiple platforms.

The ideal candidate has experience in both organic social media management and digital advertising, with the ability to manage day-to-day campaign operations and coordinate with internal creative and strategy teams.

Key Responsibilities

• Assist in planning and executing social media campaigns across Facebook, Instagram, TikTok, LinkedIn, YouTube, and X.
• Develop and maintain content calendars and posting schedules.
• Coordinate publishing and scheduling of content across platforms.
• Ensure timely rollout of campaign materials and deliverables.

• Manage and monitor paid social campaigns through Meta Ads Manager, TikTok Ads, LinkedIn Campaign Manager, and similar platforms.
• Assist in audience targeting, boosting strategies, budget pacing, and campaign optimization.
• Monitor ad performance metrics, including reach, engagement, CTR, and conversions.

• Monitor comments, messages, and audience interactions across platforms.
• Coordinate with creatives, video editors, and copywriters for content requirements.
• Ensure content aligns with client branding and messaging guidelines.
• Escalate sensitive concerns or reputational issues when necessary.

• Prepare weekly and monthly social media reports.
• Track audience growth, engagement, and campaign performance.
• Provide recommendations to improve campaign and content performance.
• Conduct competitor and trend monitoring.

• Participate in campaign meetings and internal discussions.
• Assist in preparing reports, presentation decks, and campaign documents.
• Coordinate revisions and approval processes between clients and internal teams.

• Support integrated marketing and digital campaigns.
• Assist in campaign launches, activations, and major projects.
• Perform other tasks assigned by management.

• 2 to 3 years of experience in social media management, digital marketing, or agency work.
• Experience handling organic social media campaigns and paid social advertising.
• Agency experience is an advantage.
• Working knowledge of Meta Ads Manager, TikTok Ads Manager, LinkedIn Campaign Manager, and analytics tools.
• Familiarity with content scheduling and reporting platforms.
• Strong understanding of social media trends and platform best practices.
• Strong written and verbal communication skills.
• Organized, detail-oriented, and able to manage multiple projects.
• Willing to learn and work in a fast-paced environment.