Digital Marketing Specialist – WFH Independent Contractor (NDIS)
About the Company
We are a registered NDIS provider dedicated to empowering people with disability through quality support services, person-centred care, and inclusive community engagement.
We are now seeking a Digital Marketing Specialist to strengthen our online presence, grow brand awareness, and drive meaningful engagement across our digital channels.
About the Role
This is a work-from-home, independent contractor role supporting a registered NDIS provider, ideal for a self-driven digital marketer who is confident working remotely with minimal supervision while delivering measurable results.
As our Digital Marketing Specialist, you will lead day-to-day digital and social media activities, create campaigns that promote our NDIS services, and use data and AI tools to continually improve our online performance.
You will work closely with internal teams (remotely) to support participant engagement, referrals, and community awareness while maintaining compliance and sensitivity within the disability sector.
Key Responsibilities- Develop and manage social media content calendars for Facebook, Instagram, and LinkedIn.
- Create engaging, informative, and brand-aligned content (graphics, captions, videos, and stories).
- Plan, execute, and optimise paid and organic campaigns across Google (SEO/SEM), social media, and website channels.
- Monitor and analyse performance using tools such as Google Analytics and Meta Business Suite, and provide regular reports with actionable insights.
- Manage and update website content to support lead generation, accessibility, and user experience.
- Use AI tools (e.g. ChatGPT and other AI platforms) to enhance content creation, campaign optimisation, and overall digital performance.
- Collaborate with internal teams to plan campaigns, promotions, and community engagement initiatives aligned with NDIS services.
- Monitor online engagement, respond to inquiries and comments, and maintain a strong, positive brand image across all channels.
- Stay current with digital marketing trends, platform changes, and compliance expectations relevant to the NDIS and disability sector.
- Minimum 2 years’ experience in digital marketing or social media management, preferably in service-based or healthcare/NDIS-related environments.
- Proven, hands-on experience with:
- Google SEO and SEM (including campaign setup, optimisation, and reporting)
- Website content management and basic optimisation for conversions and SEO
- Managing and growing Facebook, Instagram, and LinkedIn company pages and campaigns
- Strong content creation skills using tools such as Canva, Adobe Suite, or similar design platforms.
- Confident using analytics tools (Google Analytics, Meta Business Suite, etc.) and translating data into clear actions.
- Demonstrated experience using AI tools to improve content, targeting, and campaign efficiency.
- Excellent written and verbal communication skills, with an eye for detail and brand consistency.
- Bachelor’s degree in Marketing, Communications, or a related field is preferred but not essential.
- Knowledge of the NDIS, disability, healthcare, or community services sector is a strong advantage.
- 100% work-from-home arrangement with a stable, long-term client in the NDIS sector.
- Engagement as an independent contractor, offering flexibility and autonomy in managing your work.
- Collaborative, values-driven team culture with clear expectations and respectful communication.
- Opportunity to make a meaningful impact by supporting services that empower people with disability.