Presales Consultant

Job Description

Roles & Responsibilities:

• Lead Management: Oversee the process of capturing, qualifying, and routing leads to the sales team. Implement lead scoring and prioritization strategies.
• Sales Workflow Management: Define and manage the sales workflow, including stages, actions, and criteria for moving leads through the pipeline.
• Communication Automation: Develop and execute automated communication strategies for leads and prospects, including personalized emails, SMS, and other channels.
• Task Automation: Set up and manage automated tasks and reminders for sales team members, ensuring timely follow-ups and actions.
• Reporting and Analytics: Provide regular reports and insights on sales performance, conversion rates, and funnel analysis. Use data-driven insights to make improvements.
• CRM Integration: Work closely with the CRM team to ensure seamless integration of Sales Orchestrator with the company's CRM system.
• Lead Nurturing: Collaborate with marketing to develop lead nurturing campaigns and strategies to engage and convert leads at different stages of the sales funnel.
• Sales Playbooks: Develop and maintain sales playbooks that guide sales representatives on best practices for various sales scenarios.
• Training and Support: Train and support sales team members in using Sales Orchestrator tools effectively.
• Process Improvement: Continuously identify opportunities for process improvement and automation to streamline sales operations.

Qualifications:

• Bachelor's degree in business, Marketing, or a related field (master's degree is a plus).
• Proven experience in sales operations, sales enablement, or a related role.
• Proficiency with sales automation and CRM software.
• Strong analytical and problem-solving skills.
• Excellent communication and teamwork skills.
• Ability to work in a fast-paced, dynamic environment.
• Knowledge of sales and marketing best practices.
• Experience with AI and machine learning tools (a plus).