SEO & Digital Marketing Specialist
Setup & Schedule: Hybrid Setup: Onsite every Tuesday and Thursday
Work Type: 6 months contract (open for contract extension and possible absorption)Location: Globe Telecom Plaza, Mandaluyong City
Benefits:
- Day 1 HMO
- With provided equipment
Qualifications:
- Bachelor’s degree in Marketing, Communications, Advertising, Business Management, or any related field.
- Minimum of two (2) years of experience in digital marketing, SEO, performance marketing, website management, inbound marketing, or related marketing functions is preferred.
- Experience working on websites, SaaS platforms, digital products, B2B technology environments, or performance-driven marketing initiatives is an advantage.
- Strong understanding of digital marketing fundamentals, including SEO, content optimization, inbound marketing, paid performance marketing, and analytics.
- Experience with paid marketing platforms such as Google Ads, Meta Ads, LinkedIn Ads, and related advertising platforms.
- Strong writing, editing, and content structuring skills for digital platforms and user engagement.
- Proficiency in analytics, SEO, and reporting tools such as GA4, Google Search Console, Semrush, Ahrefs, and similar platforms.
- Familiarity with content creation, design, and AI-assisted marketing tools is an advantage.
Key responsibilities:
- Digital Marketing & Discoverability
○ Support digital marketing, content optimization, inbound acquisition, and visibility initiatives across digital platforms.
○ Support initiatives that improve engagement, lead generation, and overall digital performance.
○ Support initiatives related to SEO, GEO, AEO, and evolving search experiences.
○ Monitor website, content, and campaign performance and provide recommendations based on analytics and performance insights.- Campaign & Website Support
○ Support the execution and optimization of digital campaigns across relevant marketing and advertising platforms.
○ Assist in website-related marketing activities, including content publishing, landing page updates, and website enhancement initiatives.
○ Coordinate with cross-functional teams to support integrated marketing and campaign initiatives.- Analytics & Optimization
○ Prepare reports and performance insights related to website traffic, campaign performance, engagement, and inbound acquisition.
○ Support tracking, analytics implementation, reporting, and ongoing optimization efforts across digital initiatives.
○ Monitor emerging digital marketing, search, and discovery trends relevant to business and growth objectives.- Additional Responsibilities
○ Recommend tools, methodologies, and process improvements that may enhance operational efficiency, digital performance, and conversion effectiveness.
○ Ensure best practices are consistently applied across marketing and digital initiatives.
○ Provide support for other marketing, growth, and cross-functional initiatives as required.