MARKETING OFFICER

JOB SUMMARY:

The Marketing Officer assists in implementing marketing campaigns, managing events, and coordinating with partners to support brand visibility and subscriber growth.

DUTIES & RESPONSIBILITIES:

• Report directly to the AVP for Network Distribution.
• Coordinate with affiliate Marketing Executives on marketing and programming concerns.
• Work with the WBD affiliate marketing team on activities for cable operators.
• Manage the annual marketing fund provided by program partners; ensure proper allocation for marketing and sales activities (per project basis).
• Coordinate with Billing and Collection for finance-related tasks (e.g., WBD Ariba, liquidations, accounts receivable).
• Plan and execute channel-specific campaigns and promotions for cable operators' subscribers.
• Liaise with channel providers for sales team requirements.
• Organize and support events and promotional activities (e.g., roadshows, conventions) in coordination with cable operators, program providers, and industry associations — from planning to post-event evaluation.
• Supervise the production of marketing materials such as posters, brochures, and premium items.
• Assess marketing support requests from cable operators and allocate resources accordingly.
• Act as the point of contact between the sales team and program providers for sales and marketing concerns, including channel and industry updates.
• Monitor and manage inventory of marketing and premium items.
• Serve as host for roadshows and internal company events (e.g., anniversaries, Christmas parties).
• Perform other tasks as assigned by the immediate supervisor.

QUALIFICATIONS:

Experience: At least 3 years of experience in marketing, including event and brand management, client coordination, and hosting.

Skills:

• Proficient in Microsoft Office 365 and Google Workspace
• Excellent verbal and written English communication
• Strong organizational and project management skills
• Good interpersonal and problem-solving abilities