[ref. g60773701] Marketing manager

Job Description

Posted on 27 May 2025

Duties & Responsibilities:

• Marketing Strategy & Execution - Develop and implement annual and quarterly marketing strategies aligned with business objectives and brand direction.
• Lead trend forecasting and translate insights into innovative campaigns to position Juan Carlo ahead of the competition.
• Conceptualize, propose, and manage brand campaigns, client engagement projects, and new initiatives.
• Present campaign concepts and reports to EXECOM for review, alignment, and approval.
• Cross-Departmental Collaboration
• Work closely with EXECOM on strategic planning, project alignment, and brand direction for all marketing initiatives.
• Liaise with departments such as Sales, Culinary, Operations, and Creative to ensure campaigns are effectively and flawlessly executed.
• Lead regular cross-functional meetings to align on timelines, deliverables, and objectives for each project.
• Event & Project Management - Plan and execute all marketing events including grand tastings, expos, partner activations, and brand showcases.
• Manage end-to-end execution of projects from ideation to post-event review and analysis.
• Monitor performance and ROI of all campaigns and continuously improve based on insights.
• Brand & Content Development - Ensure strong and consistent brand messaging across all marketing channels.
• Oversee social media content planning, production, and community engagement.
• Collaborate with creative and content teams to produce high-quality, trend-forward visuals and copy.
• Partnership & Client Engagement - Develop and manage a strategic gifting program for key account partners such as event coordinators and venue executives.
• Build and maintain relationships with high-value referrers and collaborators to encourage continued business partnerships.
• Seek out and negotiate strategic brand collaborations and sponsorships to increase brand presence.

Qualifications/Requirements

Qualifications:

• Bachelor's degree in Marketing, Business, Communications, or a related field.
• Minimum 5 years of marketing experience, preferably in luxury, hospitality, events, or lifestyle sectors.
• Proven success in developing and executing strategic marketing campaigns and events.
• Strong leadership and project management skills.
• Experience in executive-level collaboration and stakeholder management.
• Creative, innovative, and highly attuned to market trends and luxury branding.
• Excellent verbal and written communication skills.
• Strong interpersonal and relationship-building skills.

Work location

BATANGAS CITY (CAPITAL), BATANGAS

Remarks

No additional remarks

Apply now